Zach Peyton the President and Founder of Superior Fence & Rail, Zach developed the largest fence franchise in the US, scaling the business to over 110 locations and $310M+ in annual revenue.

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Guest Resources

Zach Peyton Email – Reach out directly to Zach.

Superior Fence and Rail – Check out their website to explore franchise opportunities.

Superior Fence and Rail Franchise – Learn, search or book a call here.

3 Value Bombs

1. Explosive growth can be a blessing or a curse. The key is recognizing when your systems no longer fit your scale and having the humility to rebuild them.

2. Accountability thrives when teams analyze issues without blame, focusing on causes, impacts, and improvements rather than finger-pointing.

3. Leading from the front requires hard work, respect, and empathy. The foundation for developing teams that want to follow you.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Over the Fence: Winning Strategies to Scale Your Business

[1:17] — Zach shares something he believes about becoming successful that most people disagree with.

Early-stage entrepreneurs must work in and on the business simultaneously.
Being the hardest worker in the room helps you understand every role.
Smart focus matters as much as hustle.

[2:48] — Zach tells his origin story and how his journey with Superior Fence and Rail begin.

Graduated from West Point, served five years in the Army.
Considered construction but the 2009 downturn limited opportunities.
A friend connected him with a fence company expanding into Jacksonville.
Moved to Florida with minimal due diligence and weathered a tough economy.
Grew the business through systems and processes, launching the franchise model in 2017.
Expanded from five Florida locations to 110 nationwide, surpassing $310M in revenue.

[5:27] — Zach emphasize people, process, and technology and how these pillars work together for scalable growth.

People come first especially in home services where customer interaction is constant.
Great culture and efficiency stem from great people.
Process comes before tech; apps don’t replace clarity.
Technology should amplify already-effective processes, not solve confusion.

[8:04] — Zach talks about how to know when your business is growing too fast and how to keep it from burning out your people and systems.

Growth above ~15% becomes chaotic; 30–40% growth can be overwhelming.
Systems designed for $1M break at $3M; systems built for $3M break at $5M.
Zach repeatedly tore down and rebuilt processes at major revenue milestones.
Franchisees benefit from inheriting systems already built to scale.

[10:55] – A timeout to thank our sponsors.

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Thrivetime Show: This is your year to take your business to the next level! Start your transformation by attending the world’s highest rated business growth workshop taught personally by Clay Clark & featuring Football Star & Entrepreneur, Tim Tebow & President Trump’s Son Eric Trump at ThrivetimeShow.com/eofire!

[14:21] — Zach talks about how to solve issues without blame while still maintaining strong accountability.

Mistakes happen weekly; human, computer, supplier, and process errors.
Issues are discussed openly: what happened, why, and the business impact.
Example: installers missing a row of nails addressed by adjusting checklists, not calling out individuals.
Focus on preventing repeatable mistakes through awareness and process improvement.

[17:22] — Zach talks about what leading from the front truly look like.

Be the hardest worker in the room. Crews knew the bar was higher when he showed up.
Walking the business daily keeps leaders grounded in operations.
Respect is foundational; leaders must genuinely value their people.
Provide strong benefits and stability. Treat people the way you’d want to be treated.
Empathy matters: life happens, and teams need support.

[21:59] — Zach gives one mindset or move that entrepreneurs can implement to scale smarter, not sloppier.

Stay positive. Real, actionable optimism.
Problems feel overwhelming, but none are insurmountable.
Handle challenges one at a time with confidence you can overcome anything.

[22:25] — Call to action.

Zach Peyton Email – Reach out directly to Zach.
Superior Fence and Rail – Check out their website to explore franchise opportunities.
Superior Fence and Rail Franchise – Learn, search or book a call here.

[23:04] – Thank you to our Sponsors!

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Thrivetime Show: This is your year to take your business to the next level! Start your transformation by attending the world’s highest rated business growth workshop taught personally by Clay Clark & featuring Football Star & Entrepreneur, Tim Tebow & President Trump’s Son Eric Trump at ThrivetimeShow.com/eofire!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!