Aaron is one of the more well known faces in the online marketing and advertising space. He is considered a leading online marketing educator and can translate online marketing technology jargon into simple marketing and business terms.
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Resource Mentioned:
- Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!
Sponsors
- Audible: Grab your free audio book and 30-day membership today!
- GoToMeeting: Click the “try it free” button, and enter code FIRE for a free 30-day trial!
Success Quote
- “Ideas are good, hard work is great, but persistence wins.” – Unknown click to tweet!
Business Failure
- Aaron spent $500,000 on a product launch and when Go-Time came, he heard crickets. We talk about the power of the pivot, MVP, and why you should always remember people vote with their wallets, not with words.
Entrepreneurial AHA Moment
- What people want is structured, focused, digital courses that will make them a more successful Entrepreneur by teaching them the skills necessary to succeed. Once Aaron applied this mentality, The Online Marketing Institute took off.
Current Business
- Aaron is continuing to improve the quality and selection of his offerings, and satisfied students are pouring in.
Small Business Resource
- Zite: Discover your Interesting. Whether you like fashion, football, painting, or politics, Zite has all your interests in one place.
Best Business Book
- The 7 Habits of Highly Effective People by Stephen R. Covey
Interview Links
Killer Resources!
1) Free Podcast Course: Learn from JLD how to create and launch your podcast!
2) Your Big Idea: Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!
3) Funnel On Fire: Learn how to create a funnel that converts!
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