Alexis Quintal, founder of Rosarium, is a personal branding expert and former professor who empowers entrepreneurs through PR, combining a passion for teaching with over a decade of industry experience.
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Guest Resources
Rosarium Collective – Personal branding for entrepreneurs & executives.
What is your Personal Brand Score? – Rating FOR RISING Artists, Influencers, Speakers, & Entrepreneurs Take the quiz!
Rosarium’s Instagram – Follow Rosarium on Instagram.
3 Value Bombs
1) You can build the relationship and trust through personal branding.
2) You can leverage PR strategies after you have set your why, rely on your story and made your personal brand. Once all are done, its time to get yourself published to reach more people.
3) Don’t be afraid to put yourself out there, start to think of your personal brand as its own entity. If you will live on, your personal brand will leave a legacy. Focus on buiding the blocks of your personal brand.
Sponsors
ThriveTime Show: Become the next success story, schedule a free consultation and request tickets to join Football Star, Tim Tebow & President Trump’s Son, Eric Trump at Clay Clark’s next business conference today at: ThrivetimeShow.com/eofire!
ZipRecruiter: Enjoy the benefits of speed hiring with new ZipIntro! Only from ZipRecruiter. Post jobs today, talk to qualified candidates tomorrow. Try ZipIntro for free at ZipRecruiter.com/fire!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: The Brand Agent: A New Era of Personal Branding for Entrepreneurs and Influencers
[1:14] – Alexis shares something that she believes about becoming successful that most people disagree with.
- Work-life balance is outdated. If you are enjoying hustling and working hard, there is nothing wrong with that.
[3:06] – Alexis shares how listening to Entrepreneurs on Fire inspire her to start her journey in personal branding.
- She discovered Entrepreneurs on Fire in 2021. It was during the Covid time and podcasts are quiet popular and she got hooked to it eversince.
- One episode about why personal branding is the future of marketing had the biggest impact on her where a study about how different generation interact with traditional marketing and trying to understand what’s next in the world of marketing and entrepreneurship was discussed.
- Before she started her business, she was working in marketing and trying to do the traditional digital marketing stuff but she know there was something that she can offer that is more unique and that fits her personality. Listening to that episode on Entrepreneurs on Fire, she had her AHA moment to look into the future of marketing.
- A year after, she entirely rebranded her business , added team members and services and everything they needed to hone on the idea of personal branding and they just celebrated 5 years being known in the industry for being experts in personal branding.
[6:53] – Alexis shares how personal branding can transform an entrepreneur’s journey from unknown to unforgettable.
- In a personal aspect, a lot of influencers are now in advertising in commercials and movies because their faces are already recognized. People are more comfortable to people they recognize.
- In the business aspect, when you introduce yourself and put yourself out there, you need to be comfortable in sharing a little bit about your life , your family, recent trip or hobby. You can turn it into a business because you made the audience comfortable and able to relate to you.
- You can build the relationship and trust through personal branding.
[11:49] – A timeout to thank our sponsors!
- ZipRecruiter: Enjoy the benefits of speed hiring with new ZipIntro! Only from ZipRecruiter. Post jobs today, talk to qualified candidates tomorrow. Try ZipIntro for free at ZipRecruiter.com/fire!
- ThriveTime Show: Become the next success story, schedule a free consultation and request tickets to join Football Star, Tim Tebow & President Trump’s Son, Eric Trump at Clay Clark’s next business conference today at: ThrivetimeShow.com/eofire!
[14:41] – Alexis talks about the steps entrepreneurs and influencers should take to build an authentic personal brand.
- First step, what is their why and what got them in the business in the first place.
- Once you got the why in place, sketch the story. You can create content in social media or podcast telling your story over and over again until you are comfortable with it.
- Next is build a relationship through networking and then you are starting to build your personal brand.
[18:14] – Alexis talks about how we can leverage PR strategies to stay ahead in the business world.
- PR or Public Relations is anything that is related to your personal life that you put in to the public.
- You can leverage PR strategies after you have set your why, rely on your story and made your personal brand. Once all are done, its time to get yourself published through a third party, like a favourite podcast, to put it out there and reach more people.
- Another opportunity is speaking or being a key note speaker to a conference.
[23:15] – Alexis gives her key take away.
- Don’t be afraid to put yourself out there, start to think of your personal brand as its own entity. If you will live on, your personal brand will leave a legacy. Focus on buiding the blocks of your personal brand.
[23:55] – Call to action.
- Rosarium Collective – Personal branding for entrepreneurs & executives.
- What is your Personal Brand Score? – Rating FOR RISING Artists, Influencers, Speakers, & Entrepreneurs Take the quiz!
- Rosarium’s Instagram – Follow Rosarium on Instagram.
[26:00] – Thank you to our Sponsor!
- ThriveTime Show: Become the next success story, schedule a free consultation and request tickets to join Football Star, Tim Tebow & President Trump’s Son, Eric Trump at Clay Clark’s next business conference today at: ThrivetimeShow.com/eofire!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!