Denise Gosnell is a business strategist, attorney, bestselling author, and investor. Denise owns 3 companies and works an average of 3 days per week and generates 7 figures each year.

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Guest Resources

Vacation Effect Book – Get a copy of Denise’ book!

DeniseGosnell.com – Create the Freedom You Crave Without Sacrificing Your Growth Goals!

Grow By Subtraction – Denise’ coaching program Grow By Subtraction Accelerator. Get a 10% discount by mentioning FIRE NATION as a coupon code!

3 Value Bombs

1) Freedom is a mindset, not a destination. You have to choose to have it or you never will.

2) The term “grow by subtraction” means to grow by removing from your To Do List versus adding to it. You’re forcing yourself to pick the things that matter and cross off stuff that doesn’t. So, you’re actually growing by doing less.

3) Build a business around your life and be willing to limit the amount of time that you’re willing to work so that you force yourself to focus on what really matters.

Sponsor

HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: How to Work Less, Make More, and Live The Vacation Effect Lifestyle

[1:15] – Denise shares something that she believes about becoming successful that most people disagree with.

There’s no magic level of success where you’re ever going to feel like it’s enough.
Freedom is a mindset. It’s not a destination you get to someday. It’s a choice that you make and you build your business around your life starting right now, no matter what level you’re at.

[2:21] – The biggest problem hurting entrepreneurs

The hustle and grind culture in North America. You can hustle and grind your way to success, but it’s not sustainable long term.
It’s so deep rooted in our culture that hustle and grind is the only way to succeed.

[4:10] – How did Denise pull off running 3 companies in different industries, all while working an average of just 3 days per week?

She had to make a conscious decision to force herself to limit the amount of time she was willing to work.
At first it was a little painful, but it worked.
You’ll realize everywhere you are in the way in your business, you’ll realize some key hires you needed to make, and key delegations that you needed to make.
You get hyper efficient when you force yourself to focus on the needle-movers.

[6:54] – Growing by subtraction.

The term “grow by subtraction” means to grow by removing from your To Do List versus adding to it. You’re forcing yourself to pick the things that matter and cross off stuff that doesn’t. So, you’re actually growing by doing less.
When you learn to grow by subtraction, by limiting the amount of time you’re willing to work, you can literally let your team step up – and you get out of the way.

[8:18] – A timeout to thank our sponsor!

HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

[10:17] – Can we really grow our business by working less and having more fun?

You have to hire more people, quit micromanaging, and let your team step up and use their gifts.
So many times, we think as business owners that we’re the only ones who can do something as well as we can. Truth is, our team really wants us to trust them and just get out of their way.
Identify your inefficiencies and then optimize them one by one.

[13:18] – Denise shares some examples of working less

There is one particular client who is the CEO of a manufacturing company. He realized that he was micromanaging his team – and he had a great team. He was too involved in the trenches of the company.
He basically got out of the way and allowed them to step up and gave himself a whole lot more free time!

[15:26] – Denise’ best advise to entrepreneurs looking to create a better life.

Build a business around your life, and be willing to limit the amount of time that you’re working so that you force yourself to focus on what really matters.
Let the best ideas come to you when you’re not even working.

[16:45] – Why should Fire Nation read the book The Vacation Effect For Entrepreneurs: Grow Your Business Even Faster By Working Less And Having More Fun?

It’s literally a step by step blueprint of how you can build a business around your life while you’re learning to live the vacation effect lifestyle every week of your life.

[17:00] – Denise’ key takeaway and call to action.

Vacation Effect Book – Get a copy of Denise’ book!
DeniseGosnell.com – Create the Freedom You Crave Without Sacrificing Your Growth Goals!
Grow By Subtraction – Denise’ coaching program Grow By Subtraction Accelerator. Get a 10% discount by mentioning FIRE NATION as a coupon code!

[17:30] – Thank you to our Sponsor!

HubSpot: Learn how HubSpot can help your business grow better and get a special offer of 20% off on eligible plans at HubSpot.com/eof!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

How to Work Less, Make More, and Live The Vacation Effect Lifestyle with Denise Gosnell

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