Since being awarded Mentor of the Year in 2006 Dino Watt has worked with high-end entrepreneurs who want to replicate their business success into their personal relationships. As a PHD – Passionate Husband and Dad – he is on a mission to help entrepreneurs grow their business without sacrificing their marriage.
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John Lee Dumas Entrepreneur on Fire, 700 in 99. Light that spark, Fire Nation. John Lee Dumas here, and I am fired up to bring you our featured guest today, Dino Watt. Dino, are you prepared to ignite?
Dino Watt: Absolutely. Let’s blow it up, man.
John Lee Dumas Yes. Since being awarded mentor of the year in 2006, Dino has worked with high-end entrepreneurs who want to replicate their business success into their personal relationships. As a PhD, passionate husband and dad, he is on a mission to help entrepreneurs grow their business without sacrificing their marriage. Dino, I’ve given Fire Nation just a little insight, so share more about you personally, and expound upon the biz.
Dino Watt: Absolutely. But first of all, before I say anything, thank you, John. I’m a huge fan, as I mentioned a little bit. I am literally an evangelical about you. If you had a Church of Entrepreneur on Fire, I would be a missionary for you.
John Lee Dumas Some day, some day.
Dino Watt: I don’t want to get struck by lightning. But it’s truly an honor to be here. But I do. I love your show, and me personally, I was born and raised in California. So you’re there in the nice, sunny weather, kind of makes me a little bit jealous now that I’m in the snow of Utah. But I met my wife Shannon when I was just 5 years old. So we’ve known each other forever. It sounds like we just celebrated our 20th anniversary. We went to Kenya on a humanitarian trip, and just had an amazing time. Just got back Saturday with just enjoying that time there. And I have three teenage kids, and yeah, with the Business of Marriage, I do exactly what you said. I help couples grow their businesses without sacrificing their marriage.
And it all stems back from when I was 8 years old, standing on a sidewalk, and I watched my father drive away from our home, and my parents ended up getting a divorce. And I remember sitting there as an 8-year-old, going, “Dude, I can fix your marriage. Like I know what you’re doing wrong.” But I was eight, right? And no one was listening to me. And I didn’t realize ‘til much later on in life, that I had this kind of knack for being able to look at people’s relationships a little bit differently. I could see things that maybe they couldn’t see. And I didn’t want to be a counselor or therapist. I never was a huge fan of that when my parents went through it.
And I saw this connection years later, that I went, man, if I could take business principles, from people who get business, entrepreneurs, CEOs, high level success people, and compare those same principles that are in business that McDonald’s and Nike and Google uses, and put them into your relationship, then you could pretty much predict the outcome just like you can in a business. So let’s do that. And that’s how I created the Business of Marriage.
John Lee Dumas I love that quote. Dude, hello, I can fix your marriage. Just ask me. I can see you doing that as an 8-year-old. But you know, the reality is, you probably could have. I mean you lived with your parents. I mean you saw the little things they did wrong and the big things they did wrong, and you know, that’s what it’s all about is being there, is observing, is being in the moment. And let’s not belittle Alta, Utah. I mean I will say it’s my favorite ski mountain. So the State of Utah has a lot going for it. There’s nothing better than some champagne powder at Alta in January, February and March.
My father actually goes out there every year on a ski trip with his buddies. They have a time share out there, and it’s an amazing place.
Dino Watt: But John, I can’t even join in on that excitement. I don’t ski. I live in Utah, and I was born and raised in California. Like 2006, when we moved here, I don’t ski, so I can’t even enjoy that point of view.
John Lee Dumas Well, then maybe it’s time to move back to San Diego. So Dino, we’re excited to hear your journey today obviously. But you have a success quote for us, and take it away.
Dino Watt: Yeah, you know, I thought about this long and hard because as I said, I do listen to the show. And I love so many of the quotes that come across. And you know, one of my favorites in life is the Marion Williamson quote about, you know, who you are not to be great and magnificent. But for these purposes, I really came up with one that I don’t think has been shared on your show before. And I haven’t listened to all 800 episodes, but –
John Lee Dumas What? You’re out of here. Right now.
Dino Watt: I’m telling you, pretty close though. And the quote is this. No success outside the home can compensate for failure in it. And that’s by a guy named J.E. McCulloch. And I just truly believe that there’s nothing more rewarding in life than having a solid foundation in your home. And there are people who are out there trying to compensate for not really wanting to focus on the challenges they might be having in either their marriage or with their kids. And there’s nothing more rewarding than when – there have been times in my life where I’ve been totally broke. Like we’ve had nothing, and on the verge of bankruptcy and everything. And yet because I had a strong marriage, and I had that foundation, my wife was the person that would always say, “But you can do it. I know where we are, but you can do it.”
And it’s because we had that strong foundation. So I truly believe that there’s nothing in the world – and I think people search for it all the time – that can compensate for failure inside your home.
John Lee Dumas I mean it’s all about the foundation. You know, Dino, we talk all the time on Entrepreneur on Fire, what is your foundation? What is your base? Because whatever you build upon that, you know, it all is going to be only as sturdy, only as rock solid as that foundation you built. And what more foundation can you build than your home? You know, where you’re waking up in the morning, where you’re going home, and where you’re going to bed at night. I mean that, Fire Nation, is where you need to start. You need to start inside the house. And that’s why I love your message, Dino, and that’s why I love your journey as an entrepreneur. And of course, you know we’re going to talk about the successes and the aha moments and the epiphanies.
But we’re going to start with the failure. We’re going to start with the struggle, Dino. And I want you to really tell that story. So take us to that moment, share that struggle.
Dino Watt: Yeah, it was quite a struggle too. Back in 2008, things were going pretty well. I started the Business of Marriage back in 2006, and I had my focus, and I was doing really well. And I was going to a whole bunch of Masterminds and kind of networking groups, and I found this one Mastermind that we met like every Tuesday, and it was all different types of businesses. But we were all just kind of brainstorming. We actually called it bounce night, where we would just bounce ideas off of each other. And so much great stuff came out of it. And this one day, one of the guys who I became pretty close with, he invited me to dinner. So I went out to his place and we had dinner, and he talked to me about this investment strategy that he had.
And basically, long story short, the investment strategy that was going to give me about 10 to 12 percent return on my money per month. And I’m thinking, wow, I would love to really just delve in. Business of Marriage wasn’t making a ton of money. I was still struggling a little bit. And here I see this, ooh, 10 to 12 percent a month. That would be amazing. What if I could do that? And so I got involved. And I started doing it, and sure enough, I was making 10 to 12 percent a month, sometimes even 13, 14 percent a month. And I got so excited about it, that I just focused on it fulltime. And then I focused on actually creating my own like PPM, private placement management company.
And I invited other people to get involved. And I’m putting this money into this real estate. I’m thinking it’s great. And we all know what happened at the end of 2008.
John Lee Dumas Oh, very well.
Dino Watt: And here I was. I was in Jamaica, and I was on a vacation with my family, and I had my three little kids with me, and the day was to come where my investment was supposed to come back, where I was supposed to get my interest into my account, and nothing came. And nothing came. And the next day, nothing came. And I’m calling the guys that are in charge, and they’re like, “Oh, yeah, yeah. We’re just having a little bump. We’ll be fine. We’ll be fine.” Cut to 12 months later, where I am losing everything. I have nothing. I’ve lost over $1 million, of not just my money, but other people’s money, who trusted me.
And I am on the verge of bankruptcy. And I can’t afford my house. They’re getting ready to foreclose. We’ve already had the little notice sent to us. Hey, we’re going to foreclose. We’re getting the calls from all the creditors who are not very nice people all the time. And I’m trying to help, thinking that they’re going to understand and maybe give me a break, and they’re not. That I found myself working on a door-to-door sales job, selling alarm systems in Uma, Arizona, in the middle of summer, 120, 125 degree heat because I took my eye off the ball. I was doing really well in my business. I mean I wasn’t making crazy money, but I was surviving.
But because I saw this shiny object over here, I saw the squirrel, right, from the Up movie, that I went there, and because I lost focus, I almost lost everything. And we literally did lose pretty much everything but our house. We fought and struggled to keep our home. And I was in that experience, and the thing about the experience, even though it was one of the biggest failures of my life, and I look back on it now and just I can’t believe I did that, I also in the moment of the experience, I remember knocking on doors thinking, someday I will tell this story. Someday I will tell people do not lose focus of what you’re passionate about. Don’t go for the shiny object, no matter how exciting and how fruitful it might look. Don’t do that.
Because that’s where your failure is going to be. And that was a moment that was really a big struggle. Here I was teaching about relationships and how to have stronger relationships, yet our relationship, it wasn’t failing, but it definitely went through some trials because I had done such a bonehead move.
John Lee Dumas And Dino, no matter how little or much you really believed that that moment in time would come, when you’d be looking back and telling that story, you know, here it is. Like you’re telling that story, Dino, here on Entrepreneur on Fire, and you know, to me, that just shares with our listeners with Fire Nation, perseverance. Yes, you’re going to get knocked down. Yes, you might even get knocked out a few times. But there will come a time when you will tell that story because it will make you stronger. And something I kind of want to pull out, Dino, and talk about for a second, when we find something that works, especially entrepreneurs, you know, we just get so excited about it.
We want to pour everything into it. We want to take every dollar, every ounce of our energy, all of our bandwidth, and just focus, focus, focus on that one thing. You know, for you, it was this REIT. You know, it was this real estate investment that was producing 10, 11, 12 percent returns. You thought it was the next best thing. And it was for a little while. But talk about that, Dino. What can we really share with Fire Nation so they don’t get caught up into just pouring every ounce of themselves into one thing that’s really kind of cornering them into a hole, and not giving them any outs.
Dino Watt: Well, I think it’s even more to the fact that you’re pouring yourself into something that isn’t what moves you, what drives you forward, what is part of, as Simon Senig says, your why. Business of Marriage was my why. When I’d had founded it – and I’ll tell that story later, the aha moment – but when I founded it, I knew this was it. I knew this was what I was supposed to do the rest of my life. And yet, I allowed the – I’ll even say it – I allowed the greed – now I had a family to support, I had three kids, I had a wife, I had a mortgage, all that stuff. That I went, ooh, and I did at the beginning, say if I could do this thing over here, then it can supplement my dream. And it was for a while, when I’m making 10, 12, $15,000 a month, it was supplementing when I wasn’t making any money in my business.
And so I justified it that way. And the greed got to me. And so I think it’s more so when you’re looking at opportunities – because there’s always going to be opportunities coming up as an entrepreneur, that you make sure that the opportunity is in alignment with what your core values are, what your passion is, what your why is, and then you won’t go wrong. Real estate was not my passion. I had done real estate before. I was very successful in it. But in this fashion, it wasn’t. And I had already said no to it, and I already said I was going to move on to do this Business of Marriage stuff. And so it was really the distraction that was my downfall.
John Lee Dumas Incredibly well said. And you know, with Fire Nation listening right now, listening to hopefully multiple of these episodes, they’re hearing this very significant and really patterned theme that arises, which is –
Dino Watt: Oh yeah.
John Lee Dumas – Dino, when our guests follow their intuition, follow their gut, follow their passions, you know, good things happen. But you know, when they kind of ignore those red flags and chase after things just for things, like you used the word greed, you know, that’s when the struggles, the challenges, the failures happen. So a lot of things that you want to hear, Fire Nation, but remember, always be looking inside.
Dino Watt: Well, and I was going to say John, and that’s the thing, is that I teach people this on a daily basis. What does your gut tell you?
John Lee Dumas Right.
Dino Watt: What does your gut tell you, right? And yet when my gut was screaming at me, hey man, this is great. Cool, fun thing, but don’t get into it. I ignored it because I went for the greed.
John Lee Dumas So you’ve alluded to this, and now I really want to dive into it. You have an aha moment, and I really want you to take us to that moment, tell us that story, and then kind of walk us through how you turned that moment into success.
Dino Watt: Well, I mentioned – and you talked about in the beginning – you know, I was a success coach back in 2006. And the thing is, I was successful at being a coach, and it was for real estate and business ownership. And I was really successful because I didn’t know how to be a coach. Like nobody taught me how to be a coach. I got recruited by a company from another friend, by a friend of a friend. And it was one of those weird situations. And I would tell of my clients, I’m like, “Look, I don’t know how to be a ‘coach.’ I’ll just tell you what I did to be successful.” And I very quickly got a waiting list of people who wanted to be coached by me.
But one of the things was, that was really odd, was so many of the people were couples that were trying to do business together. And they were couples who were trying to start a business together, and seriously, 40 of the 45 minutes I had on the phone with them was dealing with their marriage problems. Because they didn’t know how to work together. You know, they had different strategies. One wanted to use credit in order to buy real estate, and the other one was like, no, we want to be cash only. And one wanted to buy a home that a fixer upper, and the other one just wanted to do a wholesale deal.
So I spent my time trying to help them balance how they could work together in this crazy entrepreneurial business. And one day, I had a client come to me, who gave my aha moment. And I would give them systems on how they could work together, and he came to me and he goes, “Dino, this stuff isn’t just working well in our business, but it’s actually improving our marriage. We’re getting along better. We’re happier. We’re communicating more. Do you teach something like this?” And then all of a sudden, my 8-year-old child popped into my head again. And I was like, “Man, I know how to help people’s marriages.” I had always been the guy where kids in high school would come to me and ask for advice.
And when we were first married, we’d have other married friends who would come over to our house at night and be like, “Man, how come you guys don’t want to kill each other? Like I don’t think we’re going to make it.” And we would always give them ideas and advice. But in that moment, in that moment of that client saying that to me, I went, “Oh my gosh. If I could show people a different way to look at relationships through business, then I would have a totally different corner on this market.” And within three weeks, I started the Business of Marriage, and I did my first workshop, and it just kind of snowballed from there.
Donald Miller: Now there’s a quote that I’ve always believed in, Dino, and that is success leaves clues. You know, that’s why it’s so important to study people who have been successful, to read the right biographies. It leaves clues. But opportunities also leave clues, and that’s where you come in, Dino. You were sensing these opportunities. You were seeing that there were opportunities within what you were doing, that you could really narrow your niche to find your focus and jut hit it out of the park. Because you were going to become known as that person in that niche. Let’s kind of talk about this actually for a second, Dino, because it’s really something that all entrepreneurs struggle with.
In fact, it’s something that, you know, I frankly don’t have a lot of patience for, when I’m dealing with a lot of my podcast mentees. And I’ve actually stopped mentoring one on one, not because of this specific reason, for a lot of reasons, but something that I just always was so grinding my teeth about and trying to get through their heads was all entrepreneurs want to start as broad as possible. You know, they have this whiny voice, me included, by the way – I was as guilty and more guilty than most – saying, “I don’t want a niche. Like I want to have everybody listen to my podcast. I don’t want to exclude anybody. I don’t want to get too – I don’t want to be too specific because that might scare some people away.”
And man, is that the wrong mentality, is that the wrong attitude. And here you are, seeing an opportunity to really just become the guy in this niche, and you grabbed it. Can you just talk about that for a minute?
Dino Watt: Yeah, and I’m going to put myself in that same pile too. You know, when I first started, I saw the power of creating business principles into your relationship. But I also was like, “Man, this could help everyone.”
John Lee Dumas Of course.
Dino Watt: Everyone’s my client. And honestly, look, my sole purpose in life is to reverse the direction of divorce in this country and in the world. Like that’s my mantra that I –
John Lee Dumas Oh, you said divorce, right?
Dino Watt: Yup.
John Lee Dumas Okay, I thought you said dwarves. I wanted to clarify.
Dino Watt: Reverse the direction of dwarves?
John Lee Dumas Yeah.
Dino Watt: I don’t know how that would work. Yeah, reverse the direction of divorce in the world. And so with that, it just kind of feeds itself to I’m going to help everybody. But the thing is, is I realized early – because I went – I tried a niche at first with like – I went to military, for example, because I had military friends who were like, “Man, I’m never going to go to a counselor because even though they say it won’t affect my record, it will, and I’m not going to go to a counselor.” Well, I wasn’t a counselor. I was not a licensed therapist or counselor, and so – but I had great advice. So people would come to me. So that started to be a niche. But you know, honestly, I’m in business, and there wasn’t a lot of money to be had there.
And then I went to the MLM market, the multi-level marketing group, or the network marketing groups. And once again, not a lot of money there. And I just kind of started looking at going, I’m trying to help too many people. And until I really focus, I won’t see the results that I will. And it took me actually a couple of years to do that. Because I really do – from my heart, I want to help as many people as possible.
John Lee Dumas Of course.
Dino Watt: But I also know that as a business strategy – McDonald’s serves a certain type of person. They serve a certain niche. Even though they’re worldwide and billions of people, they – you’re not going to have a foodie go to McDonald’s. You’re just not going to do it. Or somebody who’s in nutrition. And they know that. Nike serves a certain people. So the same principle as I’m trying to teach these couples, as I went, “Ooh, I want to help a specific type of person.” And honestly, the one that I fell on first was men who are in business. Because marriage in general is – kind of has a female energy to it. Business has more of a male energy. And when I can go to a guy and be like, “Look, dude. I’m not going to talk to you about your feelings.
You’re not going to have to sit on a couch and you aren’t going to hear any nagging. But I’m going to give you principles that you would use in your business.” And I know, like a previous guest on your show has been Gary Gunderson. He’s a great friend of mine who’s been a client for years. And he was somebody who, the reason he hired me, was because I was like, “Dude, I’m not going to make you talk about your feelings, but I am going to compare what you’re doing and how you’re growing this multi-million dollar business with what you’re doing in your marriage, and I can guarantee you the same type of results.” And that’s a huge aha for a lot of guys.
And so I get guys who come to me and are like, “Oh yeah, I can talk about business,” and that makes sense to me. It’s something they can relate to. So when you talk about niching, yeah, that’s been super powerful for me. And I’ve even done it even more so in a more extreme case in the last two, three years, and it’s allowed me to do so much more with the business.
John Lee Dumas And here’s the point to you, Fire Nation, just to kind of continue to build off of this, is we’re specifically talking too, when you’re starting because when you start, that’s when you’re looking for that, for those actual raving fans or listeners, or for those key clients. That’s when you’re looking to dominate an actual niche. But now you do have Dino, who has crushed, who has dominated that niche. Now he’s at the place where he can start to broaden out and take some steps back because he has that momentum. He has that experience. He has that name and that recognition for himself.
So don’t think that by niching, you’re going to be down that little niche forever. No. That’s where you gain your momentum, and then you can start to build your business around that. And Dino, we went off on a little bit of a tangent there, but it was a powerful one. So thank you for just diving in that with me.
Dino Watt: Mm-hm. Good stuff.
John Lee Dumas Yeah, such good stuff. But I’m going to have to challenge you on this next one because I want to get to everything that we have. So in 60 seconds or less, take us to your proudest entrepreneurial moment.
Dino Watt: Oh, simple. I actually have two. I’ll do them in 60 seconds. The first proudest moment was when I did my first seminar on real estate way back in the day, and I had my first client actually purchase a $150 ticket. I’ll never forget that day. Like that, still to this day, I’m like, oh yeah, man. Somebody paid me for my knowledge.
John Lee Dumas That makes it real.
Dino Watt: Yeah, totally. And then No. 2 was in 2013, I was able to set up my business enough that actually, December 7 of 2012, my family and I left on a one-year-long road trip across the country.
John Lee Dumas What?
Dino Watt: And we visited 42 states, 35,000 miles, and went 13 months on the road, just visiting. And we didn’t have a pile of cash. I just put my business all online, and had my clients all through Skype, and when I drove home, I pulled into our home on December 30, 2013, and I looked to my wife, and there was a physical, emotional change within me, and I said, “I can do anything now.” And because of that moment, since that moment, this last year in 2014, I have dwarfed all the last previous years I’ve been in business combined. And I haven’t done anything different. It’s just my physicality and my mentality is totally different.
John Lee Dumas Wow.
Dino Watt: Because I did that.
John Lee Dumas Dino, 73 seconds. You failed, my friend.
Dino Watt: Ah shoot.
John Lee Dumas No, but I do want to go back to that one point you made. I mean, Fire Nation, your first dollar makes everything real. That’s why –
Dino Watt: Totally.
John Lee Dumas – you’ve got to get to that first dollar when you can. Work hard at it. That’s something that we actually work really hard with our elite Mastermind community, Fire Nation Elite, it’s like how can we get you to that first dollar. And do you know, I want to bring things to present times, to today. You just shared with us almost exactly a year ago actually, when you returned home, that feeling that came over you about you can do anything. What today, this moment, fires you up most?
Dino Watt: All right. This is going to totally be crazy, but in January – I get home in December, in January, I read Mike Konig’s book You Everywhere Now, and I read this interview by this guy named John Lee Dumas –
John Lee Dumas Oh Lord.
Dino Watt: – about podcasting. And I’m like, dude, I want to podcast. So my podcast has totally got me fired up. It’s the Business of Marriage. Talk about niching, I only talk to married entrepreneurs.
John Lee Dumas Oh, cool.
Dino Watt: And I get advice from them on how they’re making it happen in their business without growing apart in their relationship.
John Lee Dumas Okay, so that’s why I haven’t been a guest yet. I understand.
Dino Watt: Totally. And it sucks, man, I’m telling you – I need you and Kate to get married just so I can have you on the show.
John Lee Dumas Okay, good deal. That’s my focus.
Dino Watt: And the second thing is that my clients – I call then propreneurs because all my clients are doctors are attorneys or people who have gotten professional degrees, who become entrepreneurs, and they don’t know how to do it. And I had a full circle moment, just like the guy when I was coaching him before, and I was helping him with their business, he said, “Do you teach something like this in your marriage?” Well now because I have all these clients in a very specific niche, I had one of my doctors come to me about two years ago, about 18 months ago, and say, “Dino, this is working great in my marriage, but I have another marriage.
It’s in my office. I have five wives that I have to deal with on a daily basis and the communication and all that stuff. Do you teach anything to help me have that be good?” And so I created a whole new section of the Business of Marriage called The Core, where I help companies actually have better relationships and create a brand new culture inside their office. And that has got me so fired up because I’m seeing now this ripple effect that is just expanding beyond just the marriage that’s going on. Now it’s affecting all the marriages inside the office because I’m helping him – I’m teaching him how to communicate better with each other and with their spouses at home.
I’m helping him create a brand new culture with their clients. It’s awesome. I’m so excited about it. It’s a lot of fun.
John Lee Dumas Well, Dino, you also just used one of my favorite words, the ripple effect. And I’m just stoked that the interview that I did with Mike had a ripple effect on you. This now having you fired up about podcasting and getting your voice out there to the world, which is having its own ripple effect on people. You know, it’s just incredible what this medium can do, and what we as entrepreneurs, Fire Nation, can do, when we put our heart and our soul behind something that we are passionate about.
Dino Watt: Absolutely.
John Lee Dumas And Dino, we are about to enter the lightning round.
Dino Watt: Whoo.
John Lee Dumas But before we do, let’s take a minute to thank our sponsors. Dino, welcome to the lightning round, where you get to share incredible resources and mind-blowing answers. Sound like a plan?
Dino Watt: Absolutely. Let’s do this.
John Lee Dumas What was holding you back from becoming an entrepreneur?
Dino Watt: You know, I’ve always had an entrepreneur spirit. I don’t know if anything really was holding me back, other than confidence in myself, believing that someone would actually listen to me and pay me for the stuff that’s in my head. That’s it. Just that confidence. And once I got that, that first dollar that we talked about, you know, 150 bucks, that changed everything.
John Lee Dumas What is the best advice you’ve ever received?
Dino Watt: Oh, we’ve talked about it a few times here, but narrow your niche. You know, it’s so important, narrow, narrow, narrow. You had a great point of start with the narrow, then go wider. I have made – it was actually Rich Christensen, the author of The Zig Zag Principle who actually sat me down and was like, “Dude, you have got to narrow this niche. You’ve got a great product, but you’re not going to make any money. You’re trying to help everybody, so you’re not going to help anybody.”
John Lee Dumas When you try to resonate with everyone, Fire Nation, you resonate with no one. Dino, share one of your personal habits that you believe contributes to your success.
Dino Watt: This is a totally new habit for me. I’ve been, within probably the last year, but I was totally the entrepreneur super hero, like Chris Decker talks about. It’s hiring things out that I should not do, cannot do, or do not want to do. That’s been such a huge help in my business.
John Lee Dumas Do you have an Internet resource that you can share with Fire Nation?
Dino Watt: Okay, this is going to totally sound like a suck up big time, but no one’s said this on your show. But EO Fire, like [inaudible] [00:28:01] fire.
John Lee Dumas I’ve been waiting almost 800 episodes.
Dino Watt: Seriously, John. Like what other free resource out there gives you [inaudible] [00:28:09] daily 30-minute pick-you-ups for inspiration, gives you like – there’s resources that you can go with. I can’t tell you the list of people that I’ve connected with, the resources that I’ve purchased, the books that I’ve read just because of this show. Now I haven’t listened to every single one, like I said, but it’s literally like the Google for entrepreneurial stories and resources to me. So I know it totally sounds like a suck-up, and I’ve got people out there probably rolling their eyes right now, but seriously, Entrepreneur on Fire is my favorite Internet resource.
John Lee Dumas Well, as promised, I just pressed Send on the PayPal payments, so thank you for that.
Dino Watt: No, no payment needed, dude. Seriously for free.
John Lee Dumas No. Dino, if you could recommend just one book for our listeners, what would it be, and why?
Dino Watt: Power of Habit by Charles Duhig. Everything we do is a habit. And I try to teach my clients this from Moment 1, that the reason they’re in the challenges they are in their relationship is because of habits that they’ve created. Not because of personality, not because of what the other person did. It’s strictly a habit. And so if we got into that habit because of things we did, then we can get out of that habit by just creating new habits. So it’s a big, big book for me.
John Lee Dumas Yeah, I listened to this audio book during a half marathon run in San Diego here last year, and by the end of that run, I was like, man, I’ve got some work to do. Fire Nation, I know that you love audio, so if you haven’t already, you can get an amazing audio book like this one for free at eofirebook.com. And Dino, this next question’s the last of the lightning round, but it’s a doozie. Imagine you woke up tomorrow morning in a brand new world, identical to earth, but you knew no one. You still have all the experience and knowledge you currently have. Your food and shelter taken care of.
But all you have is a laptop and $500. What would you do in the next seven days?
Dino Watt: Well, I believe everything is about relationships. Everything you have in life is because of relationships you have. The money, the people and the resources. So the first thing I’d go do is I’d buy a smart phone, and then I would go around to all my neighbors that are around me in this new world, and I would find out who are the entrepreneurs. And then I’d have them tell me where the best networking meetings were and the best influencers that they knew, so I can start adding those people to my phone, and start calling them, and start talking to them about how I can add value to their life.
And then all of the money and resources that I would want to look for and find to build my new business would be right there in my phone. And I think your phone, because of the way that they are nowadays, you don’t even need a computer. You don’t need the Internet. You have a phone, you can get to anybody. So that’s what I would do.
John Lee Dumas Especially that new iPhone 6 Plus. I mean that basically is a computer screen. That display is huge. And Dino, let’s end today on fire, with you sharing just one parting piece of guidance, the best way that we can connect with you, and then we’ll say goodbye.
Dino Watt: All right, first of all very sad that the interview’s already over. I’ve enjoyed my time with you. So thank you so much, John. It’s been a huge honor.
John Lee Dumas Ditto, Dino.
Dino Watt: This is so much fun. Really, listen, it is, it’s all about relationships. If you are struggling – I tell my clients all the time that there is a brain space that is taken up in your head by the challenges that you have, especially in your most important relationships. So if you’re married, it’s that. If you’re in a relationship with somebody else, if you have a partner, it’s that. That if you can clear up those challenges in your relationship, your income will soar. I challenge my clients all the time, “Tell me how much you think you’re losing on an annual basis,” and on the average, most people talk about, it’s about $250,000 a year, that if they didn’t have those challenges in their brain.
So my advice is go clear out that brain space. Go meditate. Go talk to somebody. Go fix that relationship because relationships are everything. And you can get a hold me. You can just go to dinowatt.com, thebizofmarriage.com takes you to the same place. I’m up on Facebook at Dino Watt, and Twitter and all that same stuff. But dinowatt.com is really the best resource there. My podcast, The Business of Marriage, Marriage Advice for Entrepreneurs is also out there.
John Lee Dumas Fire Nation, you are the average of the five people you spend the most time with, and you have been hanging out with Dino and myself today. So keep up the heat, and head over to eofire.com. Just type Dino, D-I-N-O, in the search bar. His show notes page will pop right up. And Dino, I just want to thank you –
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