Drew Davis has cerebral palsy, he turned his passion for hot sauce into Crippling Hot Sauce at just 16. What started as a school project became a thriving business, selling over 500,000 bottles in its first year. A portion of sales supports cerebral palsy research, we’re proving that IMPOSSIBLE IS NOTHING!

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Guest Resources

The Crippling Company – Learn more about Crippling Hot Sauce. Support cerebral palsy research through every purchase.

Crippling Hot Sauce Instagram – Follow Drew and his brand on Instagram.

3 Value Bombs

1) Humor and hustle are survival tools that can turn adversity into entrepreneurship.

2) Success doesn’t come from resources—it comes from resilience, grit, and ownership.

3) A compelling mission can set your brand apart, even in saturated markets.

Sponsor

Franocity: Franocity has helped hundreds of people leave unfulfilling jobs and invest in recession-resilient businesses through franchising. Visit Franocity.com to book a free consultation and start your franchising journey with expert guidance!

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Impossible is Nothing with Drew Davis

[01:04] – What’s one belief about success you hold that others might disagree with?

You don’t need a full plan to chase your dream—just the conviction to go all in.

[02:05] – How Drew went from “unrealistic” to unstoppable.

Diagnosed with cerebral palsy and weighed 300 lbs at age 14.
Lost 150 lbs and found a love for hot sauce.
Created Crippling Hot Sauce as a school project and was told it was unrealistic.
Used the criticism as fuel: sold over 200,000 bottles last year alone.

[04:33] – What role do humor and hustle play in your journey?

Humor helped him cope with challenges and connect with others.
Started the business with $3,000 in birthday savings.
Hustle came from not wanting to rely on the corporate world or anyone else.

[06:24] – What does “entrepreneurship with a purpose” mean to you?

Crippling gives back to the cerebral palsy and broader disabled communities.
Aims to raise awareness and offer hope to 1.8 billion people globally with disabilities.
Collaborating with other disability-focused organizations to expand the impact.

[08:49] – What sets Crippling Hot Sauce apart in a crowded market?

His personal story is a major differentiator.
The brand’s mission and bold name spark conversations.
Everything—from flavor names to branding—is authentic and heartfelt.

10:4 – A timeout to thank our sponsor!

Franocity: Franocity has helped hundreds of people leave unfulfilling jobs and invest in recession-resilient businesses through franchising. Visit Franocity.com to book a free consultation and start your franchising journey with expert guidance!

[13:19] – How do you build a brand with no excuses?

Raised in a blue-collar town with a no-excuses mindset.
Started by selling just 120 bottles to family and friends.
Focused on compound growth and ownership of mistakes.

[15:30] – How do you approach fearless marketing?

Comes up with names before flavors (e.g. “Just for the Parking”).
Turns what could be seen as limitations into unique brand strengths.
Wants to change perceptions about disability and positivity.

[17:57] – What’s next for Crippling?

Building a “Dream Team” of underdogs.
Brought in family and strategic advisors, including a Japanese BBQ sauce investor with a disability.
Vision: grow from $1M to $10M while staying true to the mission.

[19:25] – Final Call to Action

Follow Crippling Hot Sauce on Instagram and social platforms.
Even if you don’t love hot sauce, follow the journey and help spread positivity.
The Crippling Company – Learn more about Crippling Hot Sauce. Support cerebral palsy research through every purchase.
Crippling Hot Sauce Instagram – Follow Drew and his brand on Instagram.

[20:03] – Thank you to our Sponsor!

Franocity: Franocity has helped hundreds of people leave unfulfilling jobs and invest in recession-resilient businesses through franchising. Visit Franocity.com to book a free consultation and start your franchising journey with expert guidance!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!