Ginny Priem, keynote & TEDx speaker, #1 bestselling author, and creator of UNSUBSCRIBE™, helps high-achievers reclaim time, energy, and boundaries by letting go of what no longer serves them–professionally and personally.
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Guest Resources
Unsubscribe – Check out Ginny’s website for her podcast, blog, shop, and social links.
Ginny Priem Instagram – Follow Ginny on Instagram for updates on her new book Unsubscribe: Why Letting Go Is the Secret to Getting Ahead launching February 6, 2026.
Ginny Priem YouTube – Subscribe to Ginny’s YouTube channel.
3 Value Bombs
1. Success is a subtraction game. Letting go often accelerates growth more than doing more.
2. Hustle culture keeps you busy but stuck; true ROI comes from space, clarity, and intention.
3. Alignment shows up in your body before your calendar; when you ignore it, burnout follows.
Sponsors
HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Intuit QuickBooks: Transform your cash flow and your business this year! Check out QuickBooks money tools today! Learn more at QuickBooks.com/money! Terms apply. Money movement services are provided by Intuit Payments Inc., licensed as a Money Transmitter by the New York State Department of Financial Services.
Quo: The modern alternative to run your business communications. Try Quo for free plus get 20% off your first 6 months when you go to Quo.com/fire!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: Unsubscribe — Why Letting Go Is the Secret to Getting Ahead
[1:18] – Ginny shares something she believes about becoming successful that most people disagree with.
- Success is a subtraction game.
- Most people fail because they’re doing too much of the wrong things.
- Letting go of misaligned expectations, relationships, and identities accelerated her success.
[2:44] – Ginny talks about the power of “unsubscribe” and what it really means.
- Hustle culture = running in place, not progress.
- Unsubscribe is about releasing what drains, distracts, or diminishes you.
- Acts as a filter that makes decision-making easier and work more intentional.
- Helps reclaim time, energy, and boundaries.
[4:15] – Ginny shares her turning point: the unsubscribe moment that changed everything.
- Discovered her partner was living a double life; a complete fraud.
- Ended the relationship immediately and began deep self-discovery.
- Led to writing multiple books, leaving corporate, becoming a keynote speaker, and launching her brand.
- Letting go created space for everything that was right.
[6:55] – Ginny talks about the hustle trap and why grinding harder doesn’t work.
- Busyness is treated like a badge of honor.
- Hustle culture is like firefighting with a fire hose; constant chaos.
- Real ROI comes from space: innovation and great ideas happen when you breathe.
- If you white-knuckle success long enough, something breaks and it’s usually you.
[8:26] – A timeout to thank our sponsors.
- Intuit QuickBooks: Transform your cash flow and your business this year! Check out QuickBooks money tools today! Learn more at QuickBooks.com/money! Terms apply. Money movement services are provided by Intuit Payments Inc., licensed as a Money Transmitter by the New York State Department of Financial Services.
- Quo: The modern alternative to run your business communications. Try Quo for free plus get 20% off your first 6 months when you go to Quo.com/fire!
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
[12:17] – Ginny talks about the Four Pillars of Unsubscribe.
- Mute: Take breaks when life is too loud; an emotional lap, Dry January, stepping away to reset.
- Swap: Replace outdated strategies with something better, whether in habits or business systems.
- Block: Fully remove toxic people or patterns; no creeping, no revisiting.
- Manage: Protect what matters through intentional communication, boundaries, and structure.
- Every challenge fits into one of these pillars for fast clarity.
[16:43] – Ginny talks about productivity with purpose.
- Most people are busy, not productive.
- Many tasks on your calendar exist out of guilt or obligation.
- Unsubscribe reframes productivity by asking: What can I remove that’s in the way of what matters most?
- Productivity becomes a strategic filter, not a sprint.
[18:39] – Ginny talks about personal alignment: the foundation of everything.
- Misalignment shows up in the body first. She experienced shingles, hair loss, skin cancer lesions.
- Dread, resistance, confusion, and resentment are signals from intuition.
- Entrepreneurs are intuitive but overcommitted.
- The sunk cost fallacy keeps people stuck in the wrong relationships, jobs, and paths.
[21:23] – Ginny gives her final takeaway.
- Unsubscribe from the belief that you must earn your worth by doing more.
- Stop trying to be everything to everyone.
- When you release that lie, clarity arrives and the right opportunities begin to align.
[22:43] – Call to action.
- Unsubscribe – Check out Ginny’s website for her podcast, blog, shop, and social links.
- Ginny Priem Instagram – Follow Ginny on Instagram for updates on her new book Unsubscribe: Why Letting Go Is the Secret to Getting Ahead launching February 6, 2026.
- Ginny Priem YouTube – Subscribe to Ginny’s YouTube channel.
[23:55] – Thank you to our Sponsor!
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!
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