3 years ago a deep depression developed into a psychosis because of unhealthy relationship to money and the need for making more. During the illness, Jan Winum would lay the foundation for changing his life: coming up with the phrase Giving Is The New Selling.

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Resource Mentioned:

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Success Quote

‘Giving is the new selling.’ – Jan Winum

Business Failure

Depression, psychosis, being admitted… all because Jan followed one fatal flaw. The flaw of focusing on the $$, and the $$ alone.

Entrepreneurial AH-HA Moment

When Jan realized the importance of focus, and that focus being on something he was authentically drawn to, everything changed!

$500 Question!

Listen to podcasts.
Send thank you videos.
Start helping people you meet, and through that figure out what they need.
Decide on a solution you want to deliver, and figure out who you want to deliver it to.
Interview people who have the solution and ask them good questions.
Record the interviews on video.
Buy the mediamouse membership plugin and optimizepress theme to put it all in a membership site.
Give an amazing developer $100 and tell him about the fantastic thing you want to build; make a deal where you pay him/her handsomely the month after launch.
Integrate to a payment gateway that does not ask for upfront payments.
Get the landing pages, sales pages or content pages up and running – modelled after what someone else is doing.
Give a Facebook ads guy $100 upfront, and your remaining budget, and ask him to spend it on Facebook (or ask for ads and pay a commission on the sale).
Test until ad is successful.
Then scale with affiliates.

Small Business Resource

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Best Business Book

The Power of Now by Eckhart Tolle

Interview Links

Givingisthenewselling.com (Sorry! This link was active when this episode was first published in 2014. This site is no longer available.)
@Winum

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Jan Winum: Why Giving is the New Selling