Jeffrey Slater is a senior marketing professional who built a multi-million dollar brand, Rachel’s Brownies, with his wife. His new book, Unraveling The Mysteries of Marketing, shares inspiring stories about partnerships with Ben & Jerry’s, Macho Man and business conversations with President Reagan. He blogs at MomentSlater.

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Resource Mentioned:

Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!

Success Quote

“Life is like riding a bicycle, to keep your balance you must keep moving.” – Albert Einstein

Business Failure

Jeff shares what happened when the bookkeeper they hired was exposed as a known embezzler. Scary story, but great lessons learned!

Entrepreneurial AH-HA Moment

Jeff’s AH-HA moment came when United Airlines called to make a multi-million dollar order. At that very moment he realized the power of niching, and he shares this golden knowledge with Fire Nation.

Current Business

Jeff shares the excitement of working in an industry he loves, along with some great insights for current and future Entrepreneurs!

Small Business Resource

Animoto: The easy way to create and share extraordinary videos of your life. Our online video maker turns your photos, video clips and music into video in minutes.

Best Business Book

Tao Te Ching by Lao Tzu

Interview Links

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

Jeffrey Slater on Partnerships with Ben & Jerry’s, Macho Man and Business Conversations with President Reagan