Joe Pulizzi is one of the world’s leading experts on content marketing. He’s an author, speaker and founder of the Content Marketing Institute, which produces the largest in-person content marketing event in the world, Content Marketing World. His newest book, “Epic Content Marketing” will be available September 2013.
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Resource Mentioned:
- Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!
Success Quote
- “If you don’t make mistakes, you’re not really trying.” – Coleman Hawkins.
- “Patience, persistence and perspiration make an unbeatable combination for success.” – Napoleon Hill.
Epic Content Marketing
Below are the topics we discuss in this ACTION PACKED, CONTENT PACKED, FEROCIOUS interview!
Content Marketing…There and Back Again
- What is Content Marketing?
- The History of Content Marketing
- Tomorrow’s Media Companies
Defining Your Content Niche and Strategy
- What is Epic Content Marketing?
- The Goal of Subscription
- Defining Your Content Niche
- Creating Your Content Marketing Mission Statement
Managing the Content Process
- Building Your Editorial Calendar
- Managing the Content Creation Process
- Content Types
- Conferences
Marketing Your Stories
- Social Media for Content Marketing
- Measuring the Impact of Your Content
Interview Links
Sponsors
- eVoice: The business phone system of choice for entrepreneurs. Make more money and grow your business with eVoice. Use offer code FIRE for $5 off every month FOREVER!
- 99Designs: The #1 marketplace for graphic design. Use this link and enjoy the $99 savings!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!
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