PRIVACY NOTICE | TERMS OF USE
Interested in being a guest on Entrepreneurs on Fire? Click here to learn more!

Entrepreneurs on Fire with John Lee Dumas

Daily business podcast interviews

  • About
  • Income
  • Subscribe
  • Resources
  • Podcast
  • Blog
  • Archive
  • contact
Generic filters
Exact matches only
Search in title
Search in content
Search in excerpt
« Previous | Next »

Sircles – The Social Recommendations App Designed to take out Yelp with John Worthington: An EOFire Classic from 2022

September 14, 2025

From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL’s in these archive episodes are still relevant.

John Worthington is the founder and CEO of Sircles App, the social recommendations app designed to take out Yelp.

Subscribe

Apple | Spotify | iHeart

Guest Resources

Sircles Website – Caring is Sharing! Sircles provides a fun and intuitive way to find the entertainment and places your friends love.

Sircles WeFunder – Visit their WeFunder campaign and invest in Sircles!

3 Value Bombs

1) You do not have to force yourself to wake up early if you are not a morning person. You can have great success getting up when you feel like your clock is ready.

2) By gamification, you create progression.

3) Having a good product, telling your story the right way, and solving a problem for your consumers will give you a good chance of raising funds to get you started.

Sponsors

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!

Public: Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less!

All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability—verify independently before use. *Rate as of 6/24/25. APY is variable and subject to change. **Terms and Conditions apply.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: Sircles – The Social Recommendations App Designed to take out Yelp with John Worthington.

[1:28] – John shares something he believes about becoming successful that most people disagree with.

  • He believes that you do not have to force yourself to wake up early if you are not a morning person. You can have great success getting up when you feel like your clock is ready.

[2:35] – At what moment did you knew you had to create Sircles?

  • A few years ago, his business partner and friend came up with the idea of having a place wherein you can get recommendations from the people you know.
  • Sircles was born with the inkling of a much better alternative.

[3:46] – The app has been engineered to avoid negativity and promote positive interactions – how?

  • They have accomplished this by deciding that there should be strict recommendations from the people you know.
  • There is no need to type anything. You can favorite the places you like to recommend and broadcast it to everybody you know.
  • The app was built to promote nothing else but positivity.

[5:36] – John tells the story of the name Sircles.

  • He and his business partner and friend came up with the idea.
  • He felt confident in their circles, so they decided to call it Sircles.
  • They put a unique design to it.

[6:30] – What is your current status with Sircles?

  • They had enormous success with crowdfunding, and raised over $3M.
  • From crowdfunding, they were able to launch their original version of Sircles.
  • They have consolidated consumer’s feedback.
  • They will soon go live with their subscription model.

[8:35] – A timeout to thank our sponsors!

  • HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
  • Public: Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less!
    • All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability—verify independently before use. *Rate as of 6/24/25. APY is variable and subject to change. **Terms and Conditions apply.

[11:28] – How have you used in Sircles to get people excited?

  • By gamification, you create progression.
  • They also include businesses in the system to offer local rewards

[14:10] – What are the things you’ve done with Sircles to build and engage the community?

  • They started on the ground floor of their local community.
  • They had a partnership with a local radio station.
  • They were telling their story and making sure to stick with their values and keep positivity for everyone.

[16:43] – John talks more about their WeFunder crowdfunding campaign.

  • It is a fantastic new tool to help raise money.
  • Having a good product, telling your story the right way, and solving a problem for your consumers will give you a good chance of raising funds to get you started.
  • Sircles WeFunder – Visit their WeFunder campaign and invest in Sircles!

[20:45] – John’s call to action.

  • Sircles Website – Sharing is caring! The app provides a fun and intuitive way to find the entertainment and places your friends love.
  • Sircles WeFunder – Visit their WeFunder campaign and invest in Sircles!

[22:35] – Thank you to our Sponsor!

  • HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

Subscribe

« Previous | Next »
Learn More about Uncommon Success Book

Featured Posts

1. 10 Things We Know After 10 Years In Business

2. The Ultimate Podcasting Guide

3. Podcast Sponsorships

4. Top 15 Business books in 2023

5. Set & Accomplish Your Biggest Goals

Learn More about Uncommon Success Book

Copyright © 2026 · Not affiliated with Entrepreneur Magazine
Terms and Conditions · Privacy Policy · Affiliate Disclaimer
CONTACT US
CONTACT US

Cleantalk Pixel