Jon Acuff is the New York Times bestselling author of seven books and an INC Magazine Top 100 Leadership speaker. His latest book, Soundtracks, will be available nationwide April 2021.
Soundtracks: The Surprising Solution To Overthinking. Pre-order it before April 6 and get the audiobook for FREE! Get tons of bonuses and send yourself a gift in the future!
The Common Path To Uncommon Success – A Road Map To Financial Freedom and Fulfillment. Available now – order your copy today!
3 Value Bombs
1) Every new level you go to, there is a new fear; deal with it, and go to the next level.
2) Do what you want to do, do not allow extra thoughts to slow you down.
3) Bravery is a choice, not a feeling. Start today, make that choice, and see the difference it makes in your life when the thoughts are the thoughts you want to have – not the ones that you think you’re supposed to have.
Thrivetime Show: Looking for a business coach who has helped thousands of entrepreneurs just like you to increase their profitability by an average of 104% per year? Schedule your free consultation today with Clay Clark at ThrivetimeShow.com/fire!
Klaviyo: Customers want more from brands. Delivering more means owning the customer experience. Klaviyo calls this “owned marketing” and they believe it’s the best path to growth. For more, visit Klaviyo.com/fire!
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: How to Turn Overthinking From a Super Problem Into a Superpower with Jon Acuff
[1:21]– Jon shares something that he believes about becoming successful that most people disagree with.
- Most people think that you can become fearless, and you must become fearless to be successful.
- For Jon, every new level you go to, there is a new fear; deal with it, and go to the next level.
- You do not have to wait to be fearless to become successful in what you do; fear will always be present. Face it.
[2:52] – What percentage of people overthink?
- Per the research, 10,000 people were asked if they struggle with overthinking. The result was 99.50% answered “Yes.”
- It caught Jon’s interest, and as an author, he decided to write a book about it.
[4:19] – What do you say to the remaining .50%?
- If you’re somebody who does not overthink, one of the greatest gifts that you can give is the gift of empathy.
- Whether it’s in business or a relationship, understand someone’s needs and act on them.
[6:12] How does overthinking impair your goals – Soundtracks?
- Extra thoughts get in the way and impair your goals.
- What you think is in the way of what you want.
- Do what you want to do; do not allow extra thoughts to slow you down.
[7:38] – What’s your favorite story in the book?
- Jon’s favorite story is in Chapter 1: a tale about controlling your thoughts – changing your life by changing your mindset.
- Be the present moment.
[12:50] – What are the three questions Fire Nation should ask about their thoughts?
- Soundtracks for thoughts. Take your repetitive thoughts and ask yourself:
- Is it true?
- Is it helpful?
- Is it kind?
- You have to work on positive thoughts, create new thoughts, and create new soundtracks for your day.
[15:03] – Do you think that overthinking increased or decreased in 2020?
- All of the 2020 challenges increased overthinking to 100% because we lost comfort, clarity, and courage in many things.
[16:37] – Jon talks about his new book, Soundtracks.
- You have the power and the permission to change the way you think.
- Thoughts aren’t something you have; they’re something you hone.
- Your thoughts are the most constant and loudest you will experience all day.
[18:45] – Jon’s call to action.
- Soundtracks: The Surprising Solution To Overthinking. Pre-order it before April 6 and get the audiobook for FREE! Get tons of bonuses and send yourself a gift in the future!
[20:02] – Jon’s parting piece of guidance.
- Bravery is a choice, not a feeling. Start today, make that choice, and see the difference it makes in your life when the thoughts are the thoughts you want to have – not the ones that you think you’re supposed to have.
Lights that spark Fire Nation, JLD here with an amazing conversation on how to turn overthinking from a super problem into a super power to drop these value bombs. I brought to Jon Acuff on the mic. He is a New York times bestselling author of seven books and an Inc magazine, top 100 leadership speaker. His latest book soundtracks will be available nationwide on April 2021 in today for our nation. We'll be talking about what percent of people actually overthink. How does overthinking impair our goals? We'll be talking about the three questions that you should be asking yourself about your thoughts and so much more. When we get back from thinking our sponsors, looking for a business coach who has helped thousands of entrepreneurs, just like you to increase our profitability by an average of 104% per year, all for less money than would cost to hire a full-time minimum wage employee.
Schedule your free consultation today with Clay Clark, a former small business administration entrepreneur of the year at ThrivetimeShow.com/fire ThrivetimeShow.com/fire. Customers want more from brands. Delivering more means owning the customer experience, taking control over data acquisition analysis, creative and delivery. Klaviyo calls this owned marketing, and they believe it's the best path to growth for more visit Klaviyo.com/fire. That's Klaviyo.com/fire. John say what's up the Fire Nation and share something that you believe about becoming successful that most people disagree with.
1 (1m 38s):
I am thrilled to be back again. This is my favorite conversation that we get to have. I think most people think you can become fearless and you must become fearless in order to be successful. And my ideas, no fear gets a voice. It doesn't get a vote. So when I spoke to 10 people, the first time I had 10% fear, but then I did it and I got over it. Then a hundred people at a hundred percent theater, a thousand people. I think that at every new level you go to there's new fear and you deal with it. And then you grow to the next level. So I don't think you wait until you become fearless to do the thing. I think you'll always have some degree. Fear will be present. It has a voice. It doesn't get a vote. It doesn't get to sit at the table and decide whether or not you do the thing.
0 (2m 18s):
Fear has a voice, not a vote in fire nation. Honestly, this is one of the problems I have when I interviewed John is I'm too busy taking notes and typing away here. And then I have to rush back and like have the next part of the conversation, because I've learned so much, so many big takeaways that by the way, John, when I repeat them down the line, I give you credit for them the first two times, but then I own them. Is that okay?
1 (2m 39s):
Yeah. That is rare that I get the first few times. Most people go, you can just say Abraham Lincoln or Rick Ross, just whatever the internet doesn't fact check.
0 (2m 46s):
I love it. So good. So listen, Fire Nation. As I mentioned in the introduction, we're gonna be talking all about how to turn overthinking from a super problem into a super power. And Johnny cuff is going to drop the value bomb. John let's just dive into the first part of our conversation is what specifically percent of people over.
1 (3m 7s):
I think so the PhD who helps me with my research, his name's Mike Peasley, he and I asked 10,000 people if they struggle with overthinking and 99.5% of people said yes. And it's, it's really interesting because most people think they're the only ones, but actually everybody does it. And we did this survey before 2020. I mean, you talk about it a year. That was catnip for overthinking 2020, had everyone overthinking. So it's a really common issue. And as an author, when you find something that 99.5% of people raised their hand for you, you write that book. I mean, you talk a lot about serving need and adding value in what you do. There's a place for me to add value.
0 (3m 48s):
I mean, I can tell you Kate, my fiancee, she is a perfect example of an over-thinker. I mean, she's an amazing human being, but she overthinks everything. We always talk about it. Like she gets sometimes paralyzed with thinking and overthinking because it just, it just, she doesn't know what to do with it. She's just like, okay, I'm just thinking, you're going to think of all the possible scenarios. I know there's 4 billion possible scenarios, but I got to think about every single one of them. If this outcome happens, what happens? I think I might be in that 0.5%, John, I might be in that 0.5% of people who do not overthink. And sometimes by the way, like it's to my detriment. I mean, I am a big believer in that ask for forgiveness, not permission type of thing.
0 (4m 27s):
And I've gotten into some hot water more than one time. So what would you say to me, the person, the 0.5%?
1 (4m 34s):
Well, my wife is in the same 0.5%, so I I'm very, you know, we've been married for 20 years. And so sometimes it's like, we speak a foreign language. So what I'd say to you in the 0.5 is one of the greatest gifts you can give your fiancee is the gift of empathy and empathy is defined with two things, understanding what someone needs and acting on it. It's two parts again, that whether that's business, whether that's personal relationships. So if you, if you're not somebody who overthinks give somebody who does overthink empathy, understand what they need and act on it so that they don't feel like they're giving you 10,000 thoughts and you go, no, you should only have two because that's where you end up speaking different languages and missing each other.
0 (5m 11s):
I think I kind of like your wife. I mean, in our pre-interview chat, you told me how she's amazing when it comes to all home construction and repair. Now she's like not an over-thinker. I mean, there's a lot of good things. I can see what you saw in her John. Very, very good stuff.
1 (5m 24s):
She said to me the other day, she said, I think in three years, you're going to wish you had a time machine that you could use to travel back to these days right now that you're missing. And I was like, Ooh. So she drops what I call elegant grenades. And what she meant was we've got a sophomore in high school and a junior, no, a freshman in high school and a junior in high school. And in three years, they're both going to be out of the house. And she was like, we have a window and you're missing it right now. And so, yeah, my, my wife, Jenny, she, she speaks the truth. Whenever we do events, she's the most requested person. They want to, people want to ask any questions. We are barely doing some content together cause she's more of a behind the scenes person. But it's, it's fun when you've got, you know, when you've got a fiancee, when you've got a spouse and you've got a partner one plus one doesn't equal two, it equals 1 million, two people pushing in the same direction is amazing.
0 (6m 11s):
I mean, I always use the word value bombs, but again, I'm going to steal for the right time, the elegance grenade and give you credit twice. But
1 (6m 19s):
Then it's mine forever. I appreciate that.
0 (6m 21s):
Let's talk about how overthinking specifically in pairs, our goals take that away.
1 (6m 28s):
Take for instance, writing a book 81% of Americans, according to the New York times, want to write a book. And every year, if you look at Amazon publishing numbers, less than 1% to 81% said, they want to 1% to that's a gigantic gap. And part of what happens is we overthink it whenever I hear somebody like dramatizing their book and they go, I got to write the book. I've been working on the book for 10 years or, and I'll say, well, what's the goal of the book. And they're like to prove to my dad that my decision to be a writer was the right one. I think you've added all this extra pressure, all this extra overthinking. And that's one of the ways that gets into, you know, in the way, same with going to the gym, you know how to drive to the gym. Like most people aren't like confused by how a treadmill works.
1 (7m 11s):
Like they only go one direction, but it's all these extra thoughts that we put against our goals. And so what I, my definition of overthinking is when, what you think gets in the way of what you want. So you want to write a book you want to get in shape. You want to start a business. You want to start a podcast. Those aren't impossible to start. People start them every day and then extra thoughts get in the way and slow you down.
0 (7m 31s):
So as we mentioned in the introduction, your latest book is called soundtracks, which is going to be available everywhere. Fire nation in April of 2021. So pretty soon after you hear our voices, you're going to be able to go make this happen. And fire nation has been trained by yours, truly John two love stories. So within this book, what's your favorite story?
1 (7m 54s):
I think my favorite story is in chapter one. I'm like you, I'm not going to wait on value. Like let's I like to write Slingshot chapter ones where it's like, you're pulling back a Slingshot and it launches you into the rest of the book. So probably my favorite story is Coleen Barry. I, you know, did a ton of research with my readers and I tested these ideas with thousands of people before I put them in a book. And so I asked people, you know, have you ever changed your life by changing your mindset by controlling what you thought? Because most people don't pick their thoughts. Even I know most type a friends who lay out their clothes the night before they go to the gym, don't pick out their thoughts for a meeting. They don't say, Hey, you know, I've got a big meeting tomorrow. So here's the three soundtracks I want playing while I'm in there, they just let their thoughts show up and then get wrecked by them.
1 (8m 38s):
So I asked that question, Coleen Barry says, you know what? I lost my job during the.com bust I'm in Boston. I was a documentary filmmaker. I had shown a film in con and all of a sudden I had to take four jobs just to piece together something. And a lot of people would have gotten stuck. There she's a receptionist at a real estate office. A lot people would have resignation, Oh, well, this is how it is fear. What if I even lose this job entitlement? I shouldn't have to make people coffee in a lobby of a real estate office. And instead she said, I'm going to build a plan and a path out of this. I'm going to become the best receptionist that there's ever been. I'm going to change my thoughts, which will change my actions, which will change my results. And over 15 year process, she's now the CEO of the company.
1 (9m 19s):
So getting to show her as an example and how she deliberately all along the way, use thoughts to lead to different actions was probably my favorite story in the book,
0 (9m 29s):
Fire Nation. You'll hear me talk a lot about not being a time traveler, like don't live in the past, don't dread the past and don't live in the future. Don't dread the future. It's like you have this present moment right now. And knowing that this is the present moment you have, why would you just not be the best version of you right now? And that's exactly what this turned. The story decided to do, be the best present moment she could possibly be. And that led it to amazing things. Cause all these things add up over time, fire nation. So what are you doing with your presence? And now one thing that I'm excited about is we're going to be talking about three specific questions that you fire nation should be asking your thoughts. As soon as we get back from thanking our sponsors, are you working around the clock to build the business?
0 (10m 15s):
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0 (10m 58s):
So learn more about how Klaviyo helps you own your growth visit Klaviyo.com/fire. That's K L A V I Y O.com/fire. Looking for a business coach who has helped thousands of entrepreneurs, just like you to increase their profitability by an average of 104% per year, all for less money than would cost to hire a full-time at minimum wage employee, I, our nation meets Clay Clark. Clay has been coaching businesses just like yours since 2006. Yep. Even through the great recession. And he does it for less money than would cost to hire a full-time minimum wage employee at a time when Inc magazine reports that by default 96% of businesses will fail. Within 10 years. Clay's helping businesses like yours to grow on average by 104% annually.
0 (11m 39s):
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0 (12m 21s):
John we're back. And as we kind of teased before the break, we know that fire nation has thoughts. So what are the three questions that they should be asking these thoughts?
1 (12m 33s):
Well, here's the three questions you should ask. Any repetitive thought. I said soundtracks for thoughts, because that's what it's like. It's like a soundtrack for your day. It's something you're hearing over and over and over again. So you take your repetitive thoughts and you ask them these three questions. Number one. Is it true? Is this thought true? Is it true right now? Number two. Is it helpful? Does it move me forward or pull me back? And the third is, is it kind, is it kind to myself because sometimes, you know, you'll have a true thought that say like, I want to start a podcast. Okay. Well that's difficult. Is it true? It can be, but is it true that it's impossible? No. So that thought you might go, it's not impossible to start a podcast.
1 (13m 15s):
That's not true. Or this, you know, I have a thought, is this helpful? Does it move me forward? Does it encourage me? And is it kind, does it result in me feeling better about myself, 53% of people who filled out the survey said they felt drained and inadequate by overthinking. The one thing I never saw in any of the research was somebody who overthinks compliments. I couldn't find a single person. It's like, I just am so nice to myself on the inside. Like I overthink compliments about what a good mom I am constantly. It's a real hassle. No, we tend to overthink the negative. I always say fear comes free. Faith takes work. You have to work at positive thoughts. You've all had that moment. We were in the grocery store. Something you failed at three years ago comes back and reminds you, Oh, that's right.
1 (13m 56s):
I said that stupid thing in the meeting. So I want you to ask those three questions. And when you do, you're going to be really surprised at the thoughts. You've been letting take up a lot of your space and that's where it gets fun because you can start to create some new thoughts, some new soundtracks
0 (14m 10s):
Soundtracks for your day. I love how you broke that down. And those three questions. Is it true? Is it helpful? Is it kind like, just try it for one day fire nation, try asking yourself these three questions. Is it true? Is it helpful? Is a kinds you might be, you might be surprised by the results of that question. Now, John, obviously we live in a new world now. I mean 2020 through a right hand hook, punch to a lot of people in a lot of different ways, by the way, a lot of different ways. So do you think that overthinking increased or decreased in 2020
1 (14m 47s):
100% increased? I mean, think about all the things we used to take for granted that would happen. I mean, you've, you've talked to me before about going on European vacations with your fiancee. Like you, you can't plan that the same way. Like even the calendar got twisted on us. I tell people right now three days is from, I have a pretty good sense. It's going to happen three weeks is fuzzy. I'm a little unsure. Three months is fiction. And so we all had to change our calendar. So yes, the, you know, all of the 2020 challenges increased overthinking because we lost comfort, clarity and courage and a lot of things. And we had this kind of perfect storm of overthinking. And that's why I'm really excited.
1 (15m 27s):
I mean, to be honest with you, what I rather launch the book the way I know how to launch the books, which is doing a bunch of live events. Yeah. That's, that's what I built my career on, but it also gives me a chance to say, Hey, I made it through 2020 because I learned how to like control what I think. And it was like, I learned how to swim right before the world got covered in water. And I can't wait for you to learn these same things, to learn
0 (15m 49s):
Last comfort, clarity and focus. 2020 hit people really hard really where it hurts in Fire Nation. There's a lot of people by the way, who have completely transitioned, who are completely living new lives right now and thriving. And there are some people who are literally still drowning right now. So let's talk as we close down here about sound tracks, it's available in April of 2021. So John take the mic. What do you want fire nation to know about this book?
1 (16m 19s):
I want them to know they have the permission and the power to change the way they think that thoughts. Aren't something you have. There's something you hone and that, you know, if you can worry, you can wonder if you can spin, you can soar. If you can doubt you can dominate. And it starts with how you think. I mean, your thoughts are the most constant loudest thing. You'll experience all day. What if they could be fighting for you? Not against you. That's the potential you have. And it's, there's simple things you can do. And they're fun things you can do. And so I think that the people that read this book are going to go. I had no idea how many things I was listening to that aren't true.
1 (16m 60s):
And I had no idea what happens when I start listening to things that are true, that I get to pick that I get to create. So I think it's going to be a lot of fun for a lot of people.
0 (17m 9s):
You see what I'm saying over here? I mean, I'm Johnny Twinkle Fingers, trying to keep up with typing all these things down and taking all these notes because it's just line after line of awesomeness. I mean, one that I got down was thoughts. Aren't something you have. They are something you hone. I mean, when you think about it, that way, man, I just want to start honing my thoughts literally.
1 (17m 28s):
Well, John, think about it this way. People say things like I woke up on the wrong side of the bed. That means that you woke up with some thoughts you didn't like and decided they got to change your day. Well, who, who says they get to control your day? Or like when traffic ruins your day, like, I don't want to give the Atlanta traffic permission to change my day. Like it's just, it's, it's terrible at deciding what kind of day I have. Like as a general rule, you give traffic the power to control your day. And if you know you're going to experience it, it's so much better to go. No, no, no, no, no, no. I get to choose my day. I get to shape my day and it starts with the thoughts that I listened to on repeat, like that's the key to the book. The heart of the book is you retire your broken soundtracks. You replace them with new soundtracks and you repeat them.
1 (18m 10s):
So often they become as automatic as the old ones
0 (18m 13s):
Come see your soundtracks for the day Fire Nation. When it comes to the thoughts for your day, is it true? Is it helpful? Is it kind, John? Where are we going? Ideally, to pick up a copy of this
1 (18m 27s):
Soundtracksbook.com. If you pre-order it before April 6th, you get the audio book for free. I read the audio book, which I absolutely love doing. You get a ton of fun bonuses. You get, you know, a signed book plate, which is a fancy word for sticker. We're actually going to send you mail. And here's what I, here's what I've been telling people about. Pre-ordering a book when you pre-order a book, you're sending yourself a gift in the future. Like you're going to forget the only one you and I are releasing books. The only people that remember the exact release day are us. That's true. And you're going to go to your doorstep on April 6th and you're gonna go, what is this box on my front steps? And you're going to go, did somebody send me a gift? And you're going to open it and realize, Oh, I sent myself that gift.
1 (19m 7s):
So I would just say, go to Soundtracksbook.com, get all the bonuses, check out the book. If you know somebody who overthinks buy them a copy of the book. I think you're going to have a ton of fun reading this one,
0 (19m 19s):
Boom, Fire Nation, another value bond that I'm going to be able to use now in my book promotional tour, which I get to say, Hey, Fire Nation, you are sending yourself a gift for your future and guess what you deserve it because you do deserve it. So, John, what is the one takeaway of everything that we've talked about here today? I mean, I repeated a ton of the value that I got and I was writing down here, Johnny Twinkle Fingers. What do you want to make sure we walk away with, from our conversation today?
1 (19m 45s):
I want you to walk away knowing I get to choose my thoughts like that. I have the ability everyone has the ability. It's not special people. It's not that overthinking is a personality trait and you're just born with it. No, it's an action. So you get to, you get to choose in the same way that I'd say bravery is a choice, not a feeling we get to choose. And so you get to today, you can start making that choice and start seeing the difference it makes in your life when their thoughts or the thoughts you want to have, not the ones you think you're supposed to have
0 (20m 15s):
Fire Nation. You are the average of the five people you spend the most time with. And you've been hanging out with JA and JLD today. So keep up that heats and head over to eofire.com type. John in the search bar has shown this page will pop right up with, by the way, all the other interviews that we've done over the years and they're all value bombs. So you want to also head over to Soundtracksbook.com to get those goodies and the bonus, and to give yourself that gift in the future because you deserve a Fire Nation. So Jon, thank you for sharing your truth, knowledge, your value with fire nation today, for that we salute you and we'll catch you on the flips.
2 (20m 53s):
Thanks buddy. Hey for your niece,
0 (20m 55s):
Today's value bomb. Content was brought to you by Jon and Fire Nation. Over the past decade, I've interviewed more than 3000. I mean 3000 of the world's most successful entrepreneurs and I've created a revolutionary 17 step roadmap to your financial freedom and fulfillment. I put it all into my first traditionally published book. The Common Path to Uncommon Success. This book is personally endorsed by Seth Godin and Gary Vaynerchuk. The Common Path to Uncommon Success is the step-by-step guidance. You need to achieve a lifestyle, freedom and fulfillment visit UncommonSuccessBook.com to learn more and order your copy today. I'll catch you there and I'll catch you on the
2 (21m 36s):
Flip side, looking for a business coach who has helped thousands of entrepreneurs, just like you to increase your profitability by an average of 104% per year, all for less money than would cost to hire a full-time minimum wage employee. Schedule your free consultation today with Clay Clark, a former small business administration entrepreneur of the yea at ThrivetimeShow.com/fire ThrivetimeShow.com/fire customers want more from brands. Delivering more means owning the customer experience, taking control over data acquisition analysis, creative and delivery. Klaviyo calls this owned marketing, and they believe it's the best path to growth for more visit cleevio.com/fire that's K L A V I Y O.com/fire.
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