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This AH-HA Moment Turned Into a 12-billion Dollar Industry! Jon Benson Shares All

July 2, 2015

Jon Benson is the creator of the video sales letter, which ushered in a new form of selling on the web. To date, his 3X Formula style of video sales letter has generated over 1 billion dollars in sales for hundreds of entrepreneurs and businesses. He now teaches his 3X Formula live in corporate settings, as well as through courses on the Internet.

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Resources Mentioned:

  • Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!
  • Audible – Get a FREE Audiobook & 30 day trial if you’re not currently a member!

Sponsors

  • LegalZoom: Starting a business? LegalZoom provides the personal attention you need. LegalZoom’s not a law firm—but they’ve built a network of trusted attorneys to provide the guidance you need for your specific situation. Enter discount code “FIRE” for a 10 percent savings at LegalZoom.com.
  • Host Gator: Host Gator offers site hosting AND design and marketing services all in one place! Visit HostGator.com/fire and the number thirty for a thirty percent discount today!

Worst Entrepreneur Moment

  • Jon was $80k in debt, and when walking by a homeless person one day he realized how much better off that guy was financially… That’s when Jon knew it was time for a change. His next move changed EVERYTHING!

Entrepreneur AH-HA Moment

  • This AH-HA moment is so vivid I feel like it could have been any of us, Fire Nation. But it wasn’t… It was Jon, and he started a 12-billion dollar empire as a result!

Small Business Resource

  • Readability-Score.com: Free Online Readability Calculator

Best Business Book

  • Open Click Buy by Jon Benson
  • Walden by Henry David Thoreau

Interview Links

  • Sellerator: There’s only one VSL and Sales Page Formula that can boast more than $1 Billion …. The 3X VSL Formula; Sellerator’s VSL Generator (Sorry! This link was active when this episode was first published in 2015. This site is no longer available.)

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

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