Josh Stanton is the co-founder of Screw The Nine To Five — him and his wife, Jill’s, slice of the internet where they help people quit their jobs, start online businesses and get them past the $100,000/year mark. He’s got a serious love for travel, an unhealthy obsession with pugs, and has been known to indulge in a rugby binge-watching session or two!
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Resource
Our Think Like an Expert Challenge is closed, but if you’re ready to create next level success in your life by sharing your existing knowledge through in-person trainings, virtual workshops, or masterminds, then check out Knowledge Broker Blueprint by Tony Robbins and Dean Graziosi. It’s ON FIRE!
3 Value Bombs
1) When people pay, they pay attention
2) Most important question you can answer right now: “who do I want to serve?”
3) You have certain beliefs you’re thinking every day – right now – that are keeping you from achieving success
Sponsors
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Show Notes
**Click the time stamp to jump directly to that point in the episode.
[1:45] – Josh shares something interesting about himself that most people don’t know
- Has traveled and lived in over 10 different countries while running their business
[2:45] – John talks about how he knows Josh and their history together – started at Tropical Think Tank 2014
[04:00] – The power of 5-day challenges
- Josh’s biggest tip around challenges: you have to be able to clearly communicate the outcome for those who are participating
- Josh talks about the Challenge they ran for Business By Design launch with James Wedmore in 2019
- With a Challenge you’re able to build rapport and know/like/trust with your audience
[06:15] – Josh talks about the transformations they saw throughout the 5-day Challenge they ran last year
- They realized people have a huge block around receiving
- Josh gives a specific example of one of their students who was in the Challenge and how she overcame that
[08:10] – John asks Josh why they decided to run a free Challenge last time around
- They just did what they thought they were supposed to, and they learned so much from that experience
- 30% of their Challenge attendees invested in Business By Design
- Josh feels like with a free Challenge people don’t take it as seriously as when they pay
[10:00] – John talks about putting lessons learned into practice
- Josh said a lot of the people who joined their first Challenge decided to join their 2nd Challenge, too
- It’s a great way to warm up your audience and create good will – even if they don’t take the next step off the backend of the Challenge
- Something magical about community, and you’re creating that for your audience when you create a Challenge
[13:50] – Josh talks about trekking mountains and the environment that is created
[15:40] – Thank you to our sponsors, Vincero and One Funnel Away Challenge!
[18:00] – Think Like an Expert Challenge – join us before Feb 19th!
- Our Think Like an Expert Challenge is closed, but if you’re ready to create next level success in your life by sharing your existing knowledge through in-person trainings, virtual workshops, or masterminds, then check out Knowledge Broker Blueprint by Tony Robbins and Dean Graziosi. It’s ON FIRE!
[18:50] – Josh and John talk about the reason why they’re running a paid Challenge
- When people pay, they pay attention
- They wanted to create a FULL experience for people
- This is also allowing us to lean into the Challenge more – give it more time, bandwidth, attention
[23:50] – What’s the best way to attract the best customers?
- Most important question you can answer right now: “who do I want to serve?”
- It’s so important to get clear on who you want to serve, because then you can get right down to your message and marketing
[26:30] – John talks about the importance of understanding who you want to serve
[29:30] – The tactical or technical side of business is only 20% of your ability to create success
- Biggest thing you can do to create success: study mindset and where you’re at right now internally
- Once you do the mindset work, all of your knowledge and abilities will be unlocked
[33:00] – Josh & John’s final call to action
- Are you playing small right now? If yes, join our challenge so you can step into your expert status
- You have certain beliefs you’re thinking every day that are keeping you from achieving success, and we’re going to help you uncover and squash those
- Experts are constantly learning; it’s not about knowing everything before you get started. It’s about how much action you take.
- Action leads to success.
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!