From the archive: This episode was originally recorded and published in 2022. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL’s in these archive episodes are still relevant.
Matt Easton is a catalyst for success in sales, business, and life, known for helping people achieve in minutes what would normally take years.
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Guest Resource
Easton University – The Most Effective Sales Coaching in the World.
3 Value Bombs
1. Instead of yes-no questions, ask if it makes sense, positioning yourself well even if the answer is no.
2. Be next-step obsessed, always set a next step in every conversation.
3. Learn to push through adversity without being pushy.
Sponsors
HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
50: Join JLD on his free ’50 days to something’ video series on YouTube and create something special in 50 days!
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: Mini Master Class: How to Sell Your Ideas and Offerings to Anyone
[1:32] – Matt shares something that he believes about becoming successful that most people disagree with.
- Already successful entrepreneurs have a tremendous advantage and disadvantage against normal people. Anyone, no matter where they’re at in the process, can catch up to people and level that playing field overnight – and money has nothing to do with it.
[7:37] – What’s a system we can use to close any deal?
- You spend all of your time talking about product development, what logos look like, what the price is going to be.
- Know how to ask somebody to do business with you.
- Most people don’t know how to close because they don’t know what to say, they’re really nervous, they keep talking not knowing where to go, or worst, they do an all-or-nothing request.
- Instead of asking yes-no questions, ask people if it makes sense.
[16:01] – A timeout to thank our sponsors!
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
- 50: Join JLD on his free ’50 days to something’ video series on YouTube and create something special in 50 days!
[18:25] – If we can grow 76% faster by doing just one thing, what is that one thing?
- Be next-step obsessed. Anytime you communicate with somebody, set a next step.
- One of the biggest stresses we have as entrepreneurs is the constant roller coaster of emotions.
[20:51] – Matt’s message to individuals who look at rejections differently.
- 90% of things we hear from somebody else that we label as objections is just a complaint. That doesn’t mean that we’re not going to do it.
- Sometimes, people just want to complain.
- You have to learn to keep pushing through adversity, and to push without being pushy.
[27:57] – Matt’s key take away and call to action.
- Learn how to ask for things.
[29:56] – Thank you to our sponsors!
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
- 50: Join JLD on his free ’50 days to something’ video series on YouTube and create something special in 50 days!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!
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