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Matt Wheeler on the POWER Behind Data

July 16, 2014

Matt Wheeler was the 3rd team member at Forward Internet Group, helping take it from a startup to a portfolio spending $100 million a year on Google Adwords. As an expert technical marketer, he helped develop software that gave his clients an unfair edge over the competition. His latest startup, DriftRock, helps brands reach more customers using the power of data.

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Resource Mentioned:

  • Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!

Success Quote

  • ‘A band is only as good as its drummer.’ – Unknown

Business Failure

  • Matt shares a failure that occurred when he let the weapons of mass distraction descend upon him. Fire Nation, listen close and avoid the same fate.

Entrepreneurial AH-HA Moment

  • Matt’s AH-HA moment has spurred him forward into multiple successes, as he is constantly challenging himself, pushing the envelope and getting out of his comfort zone. All the things you need to be focused on doing Fire Nation… daily!

Current Business

  • DriftRock is revolutionizing the industry. Windy? Let’s advertise a sailboat. Raining? How about an umbrella!

Small Business Resource

  • Wunderlist: Over 6 million people already use Wunderlist to manage tasks, to-do lists, and to get things done. – (Sorry! This link was active when this episode was first published in 2014. This resource is no longer available.)

Best Business Book

  • Contagious by Jonah Berger

Interview Links

  • DriftRock: Use Driftrock on your mobile phone with our mobile-first design. Benefit3. There’s an app for that.
  • @MattWheelr

Sponsors

  • LegalZoom wants to help you start your business right. Visit LegalZoom.com, where you’ll find award-winning services developed by some of the best legal minds in the country, and enter FIRE in the referral box at checkout.
  • ZipRecruiter: With ZipRecruiter you can post to fifty plus job sites, including social networks like LinkedIn, Facebook and Twitter, all with a single click. Post a job free at ZipRecruiter.com/fire.

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

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