Wil Schroter is a serial entrepreneur and the Founder/CEO of Startups.co.
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- Google Keep – Wil’s small business resource
- Transcend by Ray Kurzweil – Wil’s Top Business Book
- Startups – Wil’s website
- Connect with Wil via email
3 Key Points:
- There are different paths to success—so keep your eyes open.
- Expect that the entrepreneurial journey will be an emotional journey.
- ONLY commit to tasks that are fully aligned with with your goals and what makes you happy.
Time Stamped Show Notes
(click the time stamp to jump directly to that point in the episode.)
- [00:51] – Wil is a father of two
- [01:26] – Wil and his family travel from Columbus, Ohio to San Francisco every 2 weeks
- [02:23] – Columbus is a very young town
- [03:12] – Ohio and San Francisco are two very different environments
- [03:43] – Wil’s expertise is in starting up a company
- [04:12] – One BIG and Unique Value Bomb: Most of the entrepreneurial journey is emotional. Most of the time, Wil explains that the emotional ride is the journey itself.
- [05:38] – There are a few different paths to success
- [06:22] – Bigger is better
- [06:58] – Worst Entrepreneurial Moment: Wil had no interest in business. He never thought he was going to college, but he said he was going when his friends asked him. The word got to his family that he was accepted into college and he had to fake it for an entire year. A that point, Wil had to get two full time jobs because he was so broke.
- [09:46] – In 1993-1994, Wil was one of the few people who knew how to build a web page
- [10:14] – Wil started an Internet company with $100 to his name
- [10:40] – The next few years, he was over $100,000 in personal debt
- [11:33] – Wil thought it was the dumbest thing he’s done
- [12:16] – In 1997, Wil was 22 and he was still 6-figures in debt
- [12:59] – Halfway through the year, he was introduced to an agency and he proposed to combine their capabilities together
- [13:43] – Six months ago, he was lying bed thinking about what he had done with his life and now he’s pitching companies for transactions worth millions
- [15:07] – You have no idea what’s coming next
- [16:27] – What is the one thing you are most FIRED up about today? The startup process is really messed up and there’s a lot of ways the messes can be avoided.
- [18:28] – The Lightning Round
- What was holding you back from becoming an entrepreneur? – “I didn’t know any better”
- What’s the best piece of advice you’ve ever received? – “Entrepreneurship and success take a really long time”
- What’s a personal habit that contributes to your success? – “I sit down at my computer, open a document, and write everything in my head”
- Share an internet resource, like Evernote, with Fire Nation – Google Keep
- If you could recommend one book to our listeners, what would it be and why? – Transcend by Ray Kurzweil – “he covers basically all the things you’d need to live forever”
- [23:00] – Step back and say you’re not going to spend any time working on anything until it’s fully aligned with what makes you happier
- [23:46] – Connect with Wil via email
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