My first day at EntrepreneurOnFire was spent sitting in a beach chair with a tray table in front of me (which held my laptop) in an empty living room.
John and I had just decided to move back to San Diego, California from Portland, Maine, and I was leading the pack while John wrapped some stuff up.
Literally, my first day as an entrepreneur on fire consisted of me, a beach chair, a tray table and a laptop.
Where should I start?
I wasn’t quite sure exactly where to start.
When I took my first entrepreneurial leap, it was like jumping into the ocean without a life vest. Luckily, this time, I could swim.
But I knew it wasn’t going to be easy.
- So much to study.
- So much to absorb.
- So much to discover.
- So much to – learn.
Thanks to my obsessive planning personality, I knew that in order to make it work this time around – in order to accomplish what I was setting out to do in my role at EntrepreneurOnFire – I needed to take it one step at a time.
My first step: get to know Fire Nation
I talked about this a bit in my last post on , but I want to extend that conversation now and share with you a bird’s eye view of what my last two years at EntrepreneurOnFire have looked like.
The Fire Path Project
Of course, this is only 1 project, but the beauty of it is that I can literally show you every single step I took to make it happen.
I’m calling it The Fire Path Project, and throughout I’m going to break down every detail, every move, every failure, every win and finally, the effects The Fire Path has had – not just on me from the creator’s perspective (and everything I’ve learned along the way) – but also from the consumer’s perspective (and how our community has helped shape, create and support this project).
We all want to make an impact
For me, I consider my work on this project successful if I’m able to help others feel free.
- Free to start their own business.
- Free to take action.
- Free to not worry about what’s next.
- Free to ripple on, and impact others.
Can I do it?
Will The Fire Path be a success?
Tonight is the night
I’ll actually find out tonight, because as I’m writing this blog post (and as I’m recording this episode) I’m preparing for the very first unveiling of The Fire Path Course – content that’s been in the works for nearly two years now.
I’ll be introducing The Fire Path Course via a Live Workshop, and next time we chat, we’ll know whether or not I’m able to get my audience to follow me down The Fire Path.
The 9 steps: From answering an email to creating an online course
There are 9 steps that got me here, and in the next 9 episodes I’ll be breaking down each of those steps in detail: my experience, how I did it, why I did it, and most importantly, how you can do it, too.
Let’s get familiar with the topics we’ll be covering so you know what’s up ahead. Whenever I can get clarity around next steps, I instantly feel free.
1. Listen to your audience
In the last episode, I talked about 5 Steps to creating valuable content for your audience.
- What are the common themes in my inbox?
2. Create content
- Address the pain points by giving solutions
3. Repurpose your content
Everyone consumes content in a different way. Make it possible for your audience to consume the way they want to.
- Email campaign
- PDF download
- Book on Amazon
- Blog posts
- Podcast episodes
- Video tutorials
4. Test your idea (listen to your audience again)
What feedback are you getting as a result of the content you’re publishing?
- What’s missing?
- What could be improved?
5. Brainstorm the next level
From that feedback, what’s the next level of content you could be offering that your audience would pay you money for?
6. Create an outline
Draw up an outline of what the next level looks like.
- What form does it take?
- What does it include
- Why is it valuable (Unique Selling Proposition + Benefits)
7. Market it
How will you market this next level idea to your audience?
8. Sell it
Get proof of concept: will your audience pay you money for it?
9. Create it
Once you’ve got your proof of concept, you’re ready to start creating!