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From the Dorm Room to King of Cones with Bryan Gerber

August 4, 2025

Bryan Gerber is the founder and CEO of HARA Supply – which produces a billion pre-rolled cones yearly for the cannabis industry – and of Hemper – the largest subscription box of smoking accessories.

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Guest Resources

Bryan Gerber Email – Reach out to Bryan directly.

Bryan Gerber LinkedIn – Connect to Bryan on LinkedIn.

Hara Supply – Check out their website. The #1 most certified Pre-rolled cones Manufacturer.

3 Value Bombs

1. Timing and opportunity can outweigh planning. Being in the right place at the right time played a huge role in Bryan’s success.

2. Sales cures all. Staying focused on revenue and enterprise sales is what sustained Bryan through setbacks.

3. Build for freedom. Running a lean, profitable business with long-term financial strategies creates true independence.

Sponsors

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!

NetSuite: NetSuite, by Oracle, is your AI powered business management suite, trusted by over 42,000 businesses. Download the free e-book, “Navigating Global Trade: 3 Insights for Leaders”, at NetSuite.com/fire!

Airbnb: Your home might be worth more than you think! Find out how much at Airbnb.com/host.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: From the Dorm Room to King of Cones with Bryan Gerber

[1:23] — Bryan share something he believes about becoming successful that most people disagree with.

  • Success often comes down to being in the right time and place—not just effort or skill.

[2:03] — Bryan talks about the business he started in college.

  • Bryan’s entrepreneurial roots trace back to childhood hustles.
  • Launched a “Birchbox for stoners” concept in 2015 from his dorm room—built the business during class with Shopify and social media.

[4:32] — Bryan talks about where to focus our time in new areas of business or strengthening current ones.

  • Startups must balance exploring new opportunities while doubling down on proven ones.
  • His cone business hit success by aligning with Jim Collins’ “hedgehog concept.”

[7:08] — Bryan talks about the biggest mistakes entrepreneurs make early on.

  • Hiring without enough vetting and lacking team diversity.
  • Poor cash management—treat every dollar like it could be your last.

[9:21] — A timeout to thank our sponsors!

  • Airbnb: Your home might be worth more than you think! Find out how much at Airbnb.com/host.
  • HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
  • NetSuite: NetSuite, by Oracle, is your AI powered business management suite, trusted by over 42,000 businesses. Download the free e-book, “Navigating Global Trade: 3 Insights for Leaders”, at NetSuite.com/fire!

[12:03] — Bryan talks about the strategies to help you stay motivated through setbacks.

  • Strong cofounder support and transparent feedback are crucial.
  • Momentum from sales keeps the drive alive, even when the journey is tough.

[13:38] — Bryan tells how to prepare for opportunities that haven’t even seen yet.

  • Become a master of your domain.
  • Their cone division was born from a casual client ask—being ready made all the difference.

[15:05] — Bryan gives an example of an unexpected opportunity he was able to seize.

  • Helped dispensaries increase accessory sales from 1% to 5% of revenue by improving merchandising.

[16:10] — Bryan talks about standing out in saturated markets.

  • Position yourself as a solutions partner, not just a seller.
  • Bryan custom-designed cones to fit client equipment—he absorbed the R&D risk.

[18:05] — Bryan gives his one key takeaway.

  • Great things take time. Entrepreneurship is a marathon, not a sprint.

[19:01] — Call to action.

  • Bryan Gerber Email – Reach out to Bryan directly.
  • Bryan Gerber LinkedIn – Connect to Bryan on LinkedIn.
  • Hara Supply – Check out their website. The #1 most certified Pre-rolled cones Manufacturer.

[20:48] – Thank you to our Sponsors!

  • HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
  • NetSuite: NetSuite, by Oracle, is your AI powered business management suite, trusted by over 42,000 businesses. Download the free e-book, “Navigating Global Trade: 3 Insights for Leaders”, at NetSuite.com/fire!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!

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