Paul Tembunde & Joan Ekobena is a business executive and mindset coach based in the D.C. area. In 2002, he and his wife Joan launched a homecare agency with just a $12,000 loan, growing it into a multi-million dollar business. Now, through Premiere Destiny LLC, they help others unlock their potential, live with purpose, and build a life of success.

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Guest Resources

Ask Joan and Paul – Download Joan’s E-book version of “Money Locates You” for free.

Premier Destiny – Check out Joan and Paul’s website and learn more about their coaching programs.

Money Locates You Book – Get a copy of Joan’s book on Amazon.

3 Value Bombs

1. Success starts in the mind, not the strategy. Mindset drives 90% of the journey, strategy follows belief.

2. Make your ‘why’ bigger than your fears. Courage is taking action even when scared, especially when it aligns with purpose.

3. You don’t need to have all the answers, you need to start. Resourcefulness and belief will carry you further than waiting for perfection.

Sponsors

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!

Airbnb: Your home might be worth more than you think! Find out how much at Airbnb.com/host.

Public: Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less!

All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability—verify independently before use. *Rate as of 6/24/25. APY is variable and subject to change. **Terms and Conditions apply.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: $12K Credit Card Gamble that Changed Everything with Paul Tembunde & Joan Ekobena

[1:34] – Paul shares something that he believes about success that most people disagree with.

Success is 90% mindset, 10% strategy. Belief in yourself matters more than knowing all the answers.

[3:56] – Joan tells what made them take such a bold leap with that $12,000 loan.

Despite corporate success and three young children, they felt called to serve and build something of their own—using a credit card loan to make it happen.

[6:30] – Joan shares her biggest lessons in the early stages.

Clearly defined goals are essential. Vague ambition leads to vague results.

[7:32] – Paul gives his top lessons early on.

Mentorship was crucial. So was understanding that success is a journey of transformation—not just a business outcome.

[10:02] – A timeout to thank our sponsors!

Airbnb: Your home might be worth more than you think! Find out how much at Airbnb.com/host.
HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Public: Build a multi-asset portfolio of stocks, bonds, options, crypto, and more. Go to Public.com/fire to fund your account in five minutes or less!
- All investing involves the risk of loss, including loss of principal. Brokerage services for US-listed, registered securities, options and bonds in a self-directed account are offered by Public Investing, Inc., member FINRA & SIPC. Public Investing offers a High-Yield Cash Account where funds from this account are automatically deposited into partner banks where they earn interest and are eligible for FDIC insurance; Public Investing is not a bank. Cryptocurrency trading services are offered by Bakkt Crypto Solutions, LLC (NMLS ID 1890144), which is licensed to engage in virtual currency business activity by the NYSDFS. Cryptocurrency is highly speculative, involves a high degree of risk, and has the potential for loss of the entire amount of an investment. Cryptocurrency holdings are not protected by the FDIC or SIPC. Alpha is an experimental AI tool powered by GPT-4. Its output may be inaccurate and is not investment advice. Public makes no guarantees about its accuracy or reliability—verify independently before use. *Rate as of 6/24/25. APY is variable and subject to change. **Terms and Conditions apply.

[13:04] – Paul gives his advice for someone who is facing a big, scary, necessary decision.

You will be scared—and that’s okay. Just don’t let fear be bigger than your why. Start small, and let belief build momentum.

[15:59] – Joan talks about how their friends and family respond.

Many thought they were crazy for leaving corporate. But not everyone can see your dream—and that’s okay. It’s your vision, not theirs.

[17:47] – Paul adds to this.

If the dream is in your heart, it was meant for you. No one’s coming to save you—you have to take that step for yourself.

[18:51] – Joan tells she would do it all over again.

The journey shaped them, not just the outcome. She even wrote a bestselling book because of the time and freedom they now enjoy.

[21:13] – Paul tells more about the book and their coaching mission.

Money Locates You is a faith-inspired bestseller. Fire Nation can download it free at Ask Joan and Paul. They also coach home care entrepreneurs through Premier Destiny.

[24:48] – Final words from Joan and Paul.

If you feel a calling, go for it. You don’t need all the money or answers—just the persistence and the reason why.

[25:26] – Call to action.

Ask Joan and Paul – Download Joan’s E-book version of “Money Locates You” for free.
Premier Destiny – Check out Joan and Paul’s website and learn more about their coaching programs.
Money Locates You Book – Get a copy of Joan’s book on Amazon.

[28:30] – Thank you to our Sponsor!

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!