Jake Lerner has served as Chief Revenue Officer for Revenued since 2020. He oversees all sales channels and focuses on growing our direct to consumer initiative in addition to building relationships with Strategic Partners and innovating new products. Prior to Revenued he was the President of Vantage Capital and spent 4 years with Fora Financial.
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Guest Resource
Revenued – Check out Jake’s website. Fill out the form and get working capital for your business quickly.
3 Value Bombs
1. Access to capital is often easier than entrepreneurs think; the real barrier is misunderstanding the options and timelines.
2. Revenue-based funding shifts the focus from personal credit scores to actual business performance and cash flow.
3. The right funding strategy isn’t about the cheapest option; it’s about aligning capital with your business model and growth goals.
Sponsors
HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Hostinger: Visit Hostinger.com/ONFIRE, use code ONFIRE for 20% off, and build your site today.
Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: The Funding Secret Most Small Business Owners Don’t Know About (And How It’s Changing the Game)
[1:10] – Jake shares something he believes about becoming successful that most people disagree with.
- Success comes from putting yourself out there and being open to opportunities.
- Growth happens when you explore how you can make a difference.
[1:53] – Jake talks about what is really behind the small business funding gap and why entrepreneurs give up.
- Traditional bank funding has become harder and slower to access.
- SBA requirements and long approval timelines discourage business owners.
- Many entrepreneurs don’t realize alternative funding is more accessible than they think.
[2:55] – Jake talks about the biggest myth about alternative business funding.
- The myth: it’s overly expensive.
- When used correctly, it can be one of the cheapest forms of capital.
- Short-term usage (e.g., payroll gaps) can cost very little compared to risks of not funding.
[4:30] – Jake tells why revenue matters more than a credit score.
- Personal credit doesn’t reflect business performance.
- Revenue shows real cash flow and operational consistency.
- Focus is on business health, not personal financial history.
[5:32] – Jake shares a real example of revenue-based funding in action.
- Construction Company had a 7-day cash flow gap per project.
- Previously used personal funds ($300K–$400K per job).
- With Revenue: draws funds per project, repays after inspection.
- Maintains margins while avoiding personal financial risk.
[8:07] – A timeout to thank our sponsors.
- Hostinger: Visit Hostinger.com/ONFIRE, use code ONFIRE for 20% off, and build your site today.
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
[10:34] – Jake talks about the difference between a Flexline and a traditional business credit card.
- Credit cards: interest-free short term but limited capacity and high APR later.
- Flexline: higher funding limits based on revenue, not income.
- Can combine both strategically for optimal funding.
[14:30] – Jake shares a real growth story using Revenue.
- Digital ticket broker used repeated $1M draws to buy and resell tickets.
- Scaled revenue 4–5x year-over-year.
- Leveraged fast access to capital for rapid growth cycles.
[15:51] – Jake talks about the first step for someone who needs funding today.
- Clearly define the use case for capital.
- Understand margins and repayment ability.
- Gather business and financial documents.
- Explore all funding options before deciding.
[17:05] – Jake tells how fast someone can realistically get funding.
- Application takes 3–4 minutes.
- Decision made within hours.
- Potential for same-day funding.
[18:18] – Jake gives his one key takeaway about funding.
- There is no free capital; every option has a cost.
- Align funding with long-term business goals.
- Giving up equity can be far more expensive than alternative financing.
[19:06] – Call to action.
- Revenued – Check out Jake’s website. Fill out the form and get working capital for your business quickly.
[19:15] – Thank you to our Sponsors!
- Hostinger: Visit Hostinger.com/ONFIRE, use code ONFIRE for 20% off, and build your site today.
- HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!

