JJ Resnick is the founder of MoscowMule.com and the famed Moscow Copper Company. He’s on a mission to dispel entrepreneurial myths and help those willing to help themselves.
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Resource
Build My Brand – Download the complete blueprint to building a new business.
3 Value Bombs
1) The research phase will determine if you will succeed or not.
2) Develop massive customer loyalty while anticipating and meeting your customers needs in a way nobody else is doing.
3) Allow extra time to build your product.
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Show Notes
**Click the time stamp to jump directly to that point in the episode.
Today’s Audio MASTERCLASS: The 8-Step Process For Building & Selling 7-Figure eCom Brands with JJ Resnick
[1:30] – JJ shares something interesting about himself that most people do not know.
- He survived a plane crash in a single-engine bonanza when he was 25.
[4:00] – How did you first get started with eCommerce?
- It began when he was in 3rd grade – he would sell sunglasses to his classmates.
- JJ’s entrepreneurial journey began when he had a career-ending injury a few months before he became a professional golfer.
[8:30] – JJ shares his journey into the eCommerce industry.
- He spent about 5 years of his life trying various business opportunities, but he didn’t succeed.
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- Multi-level Marketing
- Affiliate Marketing
- His failures allowed him to develop a step by step checklist he could use to build multiple 7-figure brands. These brands led him to 3 successful exits over the past 5 years.
[10:31] – JJ invites Fire Nation to get the complete checklist.
- Build My Brand – Download the complete blueprint to building a new business!
[12:23] – 8 Step Process to Build, Grow, and Sell 7-Figure Brands:
- The research phase will determine if you will succeed or not.
- Choose a name for your business
- The legal stuff
- Create a raving audience
- Product creation
- Build a website and core sales funnels
- Launch the product
- Have a successful exit
[20:17] – A timeout to thank our sponsors, ClickFunnels and ZipRecruiter!
[22:37] – A deep dive on JJ’s 8 Step Process to Build, Grow, and Sell 7-Figure Brands:
- The research phase
- You won’t succeed without a solid game plan.
- Brainstorm different ideas using different research tools.
- Create a raving audience
- Develop massive customer loyalty while anticipating and meeting your customers’ needs in a way nobody else is doing.
- Be unique and customer-centric to stand out
- Help your customers solve a specific problem, and do it boldly.
- Product creation
- Research
- Planning
- Prototyping
- Sourcing
[27:22] – JJ shares a quick story about the project he created with a female entrepreneur.
- They went through 17 different prototypes.
- Allow extra time to build your product.
- Communication and your relationship with your factory are essential.
- Build relationships with multiple factories that can produce your product.
[30:43]- JJ’s parting piece of guidance and call to action
- Build My Brand – Download the complete blueprint to building a new business!
Killer Resources!
1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!
2) Free Podcast Course: Learn from JLD how to create and launch your podcast!
3) Podcasters’ Paradise: The #1 podcasting community in the world!
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