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John Lee Dumas chats with

Lisa Sasevich

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    Boost Sales Using Irresistible Offers with Lisa Sasevich

    Honored with the Distinguished Mentor Award from the Business Expert Forum at the Harvard Faculty Club and ranked on the Inc. 500/5000 list of America’s Fastest Growing Private Companies 2 years in a row, Lisa Sasevich “The Queen of Sales Conversion”, teaches experts who are making a difference how to get their message out and enjoy massive results, without being “salesy.”

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    Resources Mentioned:

    3 Key Points:

    1. Be decisive.
    2. Understand what your irresistible offer is: once you have your pitch, your only work is to put it in front of as many audiences as possible
    3. Start giving to others. Find work, people, and causes that inspire you – and give to them.

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     Time Stamped Show Notes

    (click the time stamp to jump directly to that point in the episode.)

    • [01:27] – Lisa has clients in over 100 countries – and still works from home
    • [03:12] – Lisa generates revenue by teaching
    • [04:03] – “Once you know your offer, you craft a presentation that leads to that offer”
    • [04:41] – “I know my irresistible offer and I know how to lead to it”
    • [06:08] – Worst Entrepreneurial Moment: When she went from selling tangible goods to personal development – and found it incredibly hard
    • [07:38] – Lisa got involved in personal development and it changed her life
    • [08:34] – The worst part of leaving her job was finding selling intangibles incredibly hard
    • [11:40] – When you’re selling something you’ve created – it becomes emotionally tough
    • [13:30] – Entrepreneurial AH-HA Moment: “Don’t change your act: change your audience”
    • [13:53] – Making intangibles into something tangible to the audience
    • [15:30] – The first meet-up in Olive Garden where Lisa sold her knowledge
    • [16:19] – “I just had my expertise…I would go and make very specific points and make my offer”
    • [16:40] – Was able to sell coaching packages to around 6 people in every 30
    • [17:40] – Be clear about what you offer and how you can give value
    • [18:55] – “I made $10k in an hour with my first presentation…my hands were shaking.”
    • [18:44] – “Don’t change your act: change your audience”
    • [19:55] – Once she perfected her talk, Lisa focused on getting it in front of as many ideal clients as possible.
    • [21:30] – “I made a Word document that outlined my talk, and what value I would give. I sent it out to local groups. Once you get the first gig – you’ll never have to look for others”
    • [23:02] – Get scrappy and get out there
    • [23:27] – What has Lisa fired up today? “My book – I’m sharing it with your audience for free!”
    • [26:15] – The Lightning Round
      • What was holding you back from becoming an entrepreneur? – “I wasn’t clear on my offer”
      • What’s the best piece of advice you’ve ever received? – “Be the client you want to attract’”
      • A personal habit that contributes to your success? – “I used to overthink everything – now I’m ready and decisive”
      • Share an internet resource, like Evernote, with Fire Nation – Highrise
      • If you could recommend one book for our listeners, what would it be and why? – The Four Spiritual Laws of Prosperity
    • [29:38] – Connect with Lisa through her website
    • [30:10] – Parting guidance: “Start tithing – start giving”

    Killer Resources!

    1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

    2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

    3) Podcasters’ Paradise: The #1 podcasting community in the world!

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