Odette created “Speak from the Soul and Sell in Six Minutes” to help entrepreneurs build high-impact, lucrative, and purpose-driven businesses using the power of personal stories.
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- Voxer – Odette’s small business resource
- Letting Go: The Pathway of Surrender– Odette’s Top Business Book
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3 Key Points:
- Always set an intention when selling.
- Learn from your competitors.
- Anything is possible — jump to it and start trying.
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Time Stamped Show Notes
(click the time stamp to jump directly to that point in the episode.)
- [00:55] – Odette has just launched the two biggest products of her life—her daughters
- [01:24] – Living in Canada without her children, Odette still thinks about what she’ll do during the winter
- [01:54] – Her expertise is in helping entrepreneurs discover their true story (or soul story) and helps them find their powerful message from that story
- [02:54] – Share something we don’t know about your area of expertise that as Entrepreneurs, we probably should: Anybody can sell—it’s about selling people an idea and an action to buy your stuff or get your services. Set an intention when you have their attention
- [03:49] – Odette has had “micro talks” with offices in the past
- [04:35] – Worst Entrepreneurial Moment: Odette left her job and was wanting to go full-time into entrepreneurship when her significant other told her that she needed to move out. 30 days later, Odette’s elderly parents both broke their hips and passed away. A few weeks after all of that had happened, Odette woke up with her arms and hands paralyzed—this lasted for 18 months
- [05:36] – Odette moved to a new city with her two teenage daughters and started from scratch
- [06:20] – Odette’s biggest lesson learned was “anything is possible”
- [07:08] – Learn from the people who are doing what you do
- [07:47] – Entrepreneurial AH-HA Moment: Odette’s first business was her craziest idea. In 1993, Canada went through a recession. Odette thought of selling in the real estate market and everyone told her it was a stupid idea. Her idea was to measure space for real estate agents for their commercial plans. Twenty-three years later, her business is international
- [09:04] – Everything is possible as a business idea
- [09:53] – Showing people who you are as a human being is showing them your authentic side
- [10:57] – What is the one thing you are most FIRED up about today? “If one listener takes action and learns from something that you and I are talking about today”
- [15:26] – The Lightning Round
- What was holding you back from becoming an entrepreneur? – “I thought my idea was dumb”
- What’s the best piece of advice you’ve ever received? – “To know your competition – and competition is not a bad word”
- What’s a personal habit that contributes to your success? – “I take a look at those out there and I research them”
- Share an internet resource, like Evernote, with Fire Nation – Voxer
- If you could recommend one book to our listeners, what would it be and why? – Letting Go: The Pathway of Surrender – “this is the inspirational book that changed my life”
- [19:40] – “Go out and give it a shot!”
- 19:43 – Odette’s GIFT is a 30-Minute Coaching Session! Register by emailing email@example.com with the Subject: JLD GIFT
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