Chandler is the host of the Self Publishing School podcast, author of 6 bestselling books, and the founder of Self-Publishing School, the #1 online resource for writing your first book.
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3 Value Bombs
1) You can use books as a source of passive income.
2) Your books can work for you in two ways—as a product to sell, or as a lead generator.
3) Never forget to follow up—the follow up is where the real money is made in business.
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(click the time stamp to jump directly to that point in the episode.)
[01:26] – Chandler was a C-level English student and college dropout
[01:36] – Today, Chandler has helped thousands of people self-publish their books
[02:25] – This episode will be about how to start a $1,000/month passive income business in a weekend
[02:50] – Chandler’s ah-ha moment was when he wrote and published his first book
[03:29] – Passive income through real estate was not possible for Chandler because he was too young and didn’t have the money to invest
[04:24] – When his book made money, he realized it was passive income
[06:33] – As a C-level English student, the idea of writing a book seemed impossible
[06:54] – The 3-step process Chandler teaches:
- Mind Map
- Write or Speak the book
[07:15] – Repeat the process chapter by chapter
- Use a book as a lead generator for your business
[09:22] – Give away an audiobook or a video at the beginning of your book
[10:05] – A book is a silent salesman for Chandler
[11:01] – The opt-in feature to join the email list is a lead generator from the John’s book
[12:28] – The Review Sweeper is one of Chandler’s favorite inventions
[12:59] – When someone gets Chandler’s book, they are dropped into the review sweeper sequence
- 21 days after the purchase, an email is sent
- When a reply is received, someone from Chandler’s team will reply back to get feedback
- Most people won’t just jump up and write a review on Amazon
- 2 more follow up emails will come a few days later
[15:21] – Amazon loves relevancy of reviews
[16:13] – Self-Publishing School helps people write and publish their first book in 90 days
[16:22] – Chandler has a lot of free trainings right now
[16:34] – Helping people overcome the mental block that books don’t make money is one of his main goals
[16:57] – “It’s the best way to get a business off the ground”
[18:23] – John has seen great results from Chandler’s Self-Publishing School
[18:50] – Chandler’s advice is to “stay in the course”
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