Jeff Kuei is the visionary CEO and co-founder of Kixie, who turned bold ideas into a beloved sales platform—built with heart, scaled with grit, and trusted by teams everywhere.

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Guest Resource

Kixie – Visit Jeff’s website for a free trial, demos, and resources to boost your sales performance with voice and text tools.

3 Value Bombs

1. AI is not a magic fix. It’s a force multiplier that accelerates the good and amplifies the broken.

2. Speed to lead is critical; contacting a lead within 5 minutes can increase your chances of conversion by up to 10x.

3. Real-time, synchronous conversations will only become more valuable in an AI-driven future.

Show Notes

**Click the time stamp to jump directly to that point in the episode.

Today’s Audio MASTERCLASS: What Founders Get Wrong About AI (And How to Actually Use It) with Jeff Kuei

[1:44] – Jeff shares something that he believes about becoming successful that most people disagree with.

A lot of people think that CEOs and entrepreneurs are greedy and always looking for money but he believes it’s the opposite.

[2:26] – Jeff talks about the right way to implement AI into a business.

AI is a force multiplier, not a magic bullet.
McKinsey reports 60% of AI projects fail due to poor process alignment.
Bolting AI onto broken systems only worsens them. You have to fix processes first.

[3:26] – Jeff tells the number one mistake SMBs make in outbound sales and how AI can fix it.

Founders chase volume instead of velocity.
AI should help deliver context-rich, personalized outreach, not “spray and pray” blasts.
Think personalized sniper rifles, not a 1,000-bullet shotgun.

[4:27] – Jeff talks about how Kixie can help teams to lead with 10x speed.

Response time drops conversion chances drastically after 5 minutes.
Kixie uses triggers to automatically call or text leads in real time.
Timely outreach at moments of buying intent drives higher conversions.

[5:42] – Jeff shares a case study of a roofing company.

Reduced average response time from 6 hours to near-instant.
Connect rate jumped from 4% to 34%; deal velocity increased from 2 to 18.

[6:26] – A timeout to thank our sponsors!

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Netsuite: Over 43,000 businesses have future-proofed their business with NetSuite, by Oracle – the number one AI cloud E.R.P. Download the CFO’s Guide to AI and Machine Learning today at NetSuite.com/fire!

[8:57] – Jeff talks about how to know if you’re losing deals due to slow outreach or bad tooling.

“What gets measured gets fixed.”
Start tracking response time and bottlenecks automatically with AI.
It’s often a mix of slow outreach and poor tooling. It depends on vertical and team size.

[10:20] – Jeff tells why real-time phone conversations still matter in the AI era.

Two proactive synchronous methods remain: phone calls and door-to-door.
Fewer calls in the future will mean higher impact per conversation.
Examples: wedding planning, closing on a house and situations where voice trumps text or email.

[12:20] – Jeff explains the Legend Mode.

Prompting AI to treat you as a top 1% performer in your field. Challenge yourself and no softballs.
Context-rich prompts unlock better AI responses and personal growth.
Deployed company-wide at Kixie to elevate all team members.

[14:10] – Jeff gives his final takeaway.

AI multiplies what’s already there. Improve your systems before scaling with AI.
Top performers will see exponential gains; poor performers risk being replaced.

[14:50] – Call to action.

Kixie – Visit Jeff’s website for a free trial, demos, and resources to boost your sales performance with voice and text tools.

[16:01] – Thank you to our Sponsors!

HighLevel: The ultimate all-in-one platform for entrepreneurs, marketers, coaches, and agencies! Learn more at HighLevelFire.com!
Netsuite: Over 43,000 businesses have future-proofed their business with NetSuite, by Oracle – the number one AI cloud E.R.P. Download the CFO’s Guide to AI and Machine Learning today at NetSuite.com/fire!

Killer Resources!

1) The Common Path to Uncommon Success: JLD’s 1st traditionally published book! Over 3000 interviews with the world’s most successful Entrepreneurs compiled into a 17-step roadmap to financial freedom and fulfillment!

2) Free Podcast Course: Learn from JLD how to create and launch your podcast!

3) Podcasters’ Paradise: The #1 podcasting community in the world!