Phil is a web designer, an SEO expert and co-author of the bestseller SEO for Growth, which is listed as a top marketing book by Forbes, Mashable, Oracle and Small Business Trends.
Your Big Idea: Successful Entrepreneurs have One Big Idea. Follow JLD’s FREE training & you’ll discover Your Big Idea in less than an hour!
Millionaire Next Door – Phil’s Top Business Book
SEO for Growth – Phil’s book
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3 Value Bombs
1) Take risks in order to get OUT and be free.
2) Believe that you’re in control.
3) Don’t let anyone bring you down—turn a positive into a negative.
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(click the time stamp to jump directly to that point in the episode.)
[00:53] – Phil took an unconventional path in digital marketing
[01:25] – He moved to Asia, came back home for grad school, them returned to Taiwan again
[02:05] – He had a software company with 25 people
[03:18] – He saw an opportunity using Google and affiliates, so he closed the software company and moved back to the US
[03:33] – Phil made a website for an auto detailer in Kansas, which grew to a 7-figure agency—this opened doors for him
[05:10] – Phil’s expertise is in helping people create a digital brochure-style website and convert that into a lead generation site and marketing platform
[05:30]– Share something we don’t know about your area of expertise that as Entrepreneurs, we probably should: The most valuable companies nowadays are the ones that provide tech solutions that power the Internet
[06:27] – A website is the pathway for businesses to get right into the action
[07:46] – Worst Entrepreneurial Moment: Phil already had an idea and funding for a side hustle, and so he approached people whom he thought would be great technology partners. Phil pitched to them, but they said “no” to his idea, which hit him hard
[10:08] – Turn your negative into a positive, and don’t let anyone put you down
[11:44] – Entrepreneurial AH-HA Moment: It was when Phil decided to build a website for a small business who needed help. It was a one-page “ugly” website. After two months, the website owner called Phil to tell him that the website changed his business and his life
[14:12] – All of the magic happens outside of your comfort zone
[14:47] – What is the one thing you are most FIRED up about today? “I started getting into this podcast guesting”
[16:19] – Blogging is important and it should be made with an SEO mindset
[16:33] – Phil wants to develop their blogging strategy with a series
[19:15] – The Lightning Round
- What was holding you back from becoming an entrepreneur? – It’s thinking of a solution for a problem that doesn’t exist
- What’s the best piece of advice you’ve ever received? – “Anyone can be a jerk, but it takes effort to be a nice guy”
- What’s a personal habit that contributes to your success? – “Waking up early”
- Share an internet resource, like Evernote, with Fire Nation – BloggerLocal.com and GetAwesomeContent.com
- If you could recommend one book to our listeners, what would it be and why? – Millionaire Next Door is a very influential book
[22:24] – Look at your website with fresh eyes and think of it as a marketing platform
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