Chandler Bolt is the host of the Self Publishing School podcast and the author of 6 bestselling books, including his most recent book titled Published. He’s also the founder & CEO of Self-Publishing School, the #1 online resource for writing your first book. Through his books, podcast, training videos, and Self-Publishing School, he has helped thousands of people on their journey to writing their first book.
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Self-Publishing School – Chandler’s website
Self Publishing School Podcast – Chandler’s podcast
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3 Value Bombs
1) Writing a book doesn’t have to be a tedious task anymore — all you need is a voice, a message, and an idea to get started.
2) Books don’t only drive a ton of high-quality leads, they also increase a person’s credibility and conversions.
3) The real value of a book doesn’t come from the revenue it generates, it’s the leads that it drives to you.
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(click the time stamp to jump directly to that point in the episode.)
[00:58] – Chandler came from a small town in South Carolina and currently resides in San Francisco
[01:04] – He’s a college dropout and a C-level English student, but despite all that, he ended up writing 6 books
[01:13] – Self-Publishing School helps students write and publish their first book
[01:41] – A voice, a message, and an idea are all you need to start a book
[03:12] – Books drive a ton of leads
[03:53] – Books also increase credibility and conversions
[05:22] – Amazon is where the buyers are
[07:13] – Going from a blank page to a published author in 90 days is possible by breaking down the steps
- “Get the rough draft finished”
- Step #1: Mind map
- Step #2: Make an outline
- Step #3: Write the book or speak it
[09:45] – “Commit 30 minutes a day and you’ll be done in 90 days”
[13:06] – JLD shares a story about 2 emails he got yesterday from people who are reading his book
[14:09] – “What do you want to rank for?”
[14:30] – Writing a book is creating an asset for yourself
[15:49] – Your book is a silent salesman
[17:34] – Chandler talks about one of his clients who has a photography business, and whose books brought in over $10,000 in royalties, with $45,655 directly attributed income from the book – and he gets 30-40 leads per week!
[18:56] – One practical tip is to give a FREE audio book at the beginning of your book
[20:48] – It’s the leads you convert that will drive revenue for you
[21:50] – A book drives HIGH-QUALITY leads
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